I. Project
Project word introduction. Summarizes the project with simple and clear words to solve the problem xx xx in the field, to let investors very intuitive understanding of what you are doing.
Second, the user pain points
List the most important user pain points keyword ABC, it indicates that the user group has such needs (needs to be reasonable and strong). Pain points, needs and product functionality corresponds here is a manifestation of the key value of the product is located.
Third, the industry analysis
Objective To analyze the current situation of the industry is to tell people the importance of investment products in the industry as a role. The overall analysis of the industry status quo: list the keyword ABC industry pain points and explained analysis.
Fourth, the product advantages
- Detailed description of particular products, first, to show products to solve the user \ industry pain point problem, the second is to elaborate at this stage of the product to investors, which should include the form of the product, the core functionality, product advantages. Highlights will need to maximize control in this part of the contents pages 1-3.
- Product form: Such as: micro-channel public number, website, app, in kind (At this point the need to provide photo)
- Core functions: such as: social, trade and other (brief description of its core functions)
- Advantages: such as: convenient, vertical, etc. (abc three core strengths can)
V. Competitive Analysis
- Analysis of competing products mainly to highlight the advantages and differentiated products, lists competing products ABC, respectively, and analyze their strengths, weaknesses and differences, including direct competitors and indirect competitors. Note: After deep thinking needs to be concluded, or make investors question the ability of the professional team.
- If there are no competing products, this page is not written.
Sixth, the business model
The most important is the business model feasibility, can generate revenue and profits. This page a sentence or two clear description of the project functioning and profit model. Then twelve words clear whether the project is profitable, if any, data charts to prove, if not, please indicate when it will be profitable to how kind of way.
Seven operational status quo
- The progress of this section with as much graphically demonstrate the operation of the project and data.
- Progress: Such as: the development phase / Prod / existing data (if you are in the development phase, please indicate the development cycle)
- Data: such as: number of users / activity / turnover / retention rate (the primary key data related to the items listed)
Eight core team
- In the initial stage early in the project, the team is a key assessment indicators of access to finance.
- The core team members are: founder, co-founder, CXO and other descriptive information including: real picture, name, description (including Introduction: core competencies, past professional background, focused to play the role of matching)
- The core team members is not too much to introduce 2-4 people the most appropriate, relevant industry experience who appropriate supplement.
Nine, development plan
- First, the development plan for entrepreneurs to sort out their own ideas, the second is for investors that the company's next development path clear and explicit. These include: product line expansion into new markets, strategic cooperation with foreign countries, marketing tools, etc., which may make investors a clear idea of the company and the future direction and goals, but also strong investor confidence in the project.
- Development planning to write divided into three stages: short, medium and long term. (Long-term planning is not important, followed by medium-term planning, the most important short-term planning)
- Short-term planning: such as: product iterations / team recruiting / marketing, etc.
- Medium-term planning: such as: expansion of the function / category expansion, etc.
- Long-term planning: such as: expanding field / create ecological chain
X. financing plan
- Here we need as clearly indicate the required amount of financing, selling stock, use of funds, whether a track financing experience.
- Financing limit: xx Wan (appropriate use of funds period of 24 months)
- Selling stock: xx% (after cast reasonable valuation)
- Use of Funds: salaries%% R & D, marketing%
- Past experience financing: get xx agency / xx xx Wan round of financing, transfer of ownership xx individual (if there is no time to write)
XI Contact
- This page is to stay in contact Investor Contacts intention to increase the convenience of entrepreneurs.
- Pic + project slogan
- Personal phone + Micro Signal