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China Software Network Daily Collection
Media reports confirmed that Ma circle of friends commented on Facebook encrypted digital currency Libra: . "Technology is very mature, is not difficult . Regulators to see whether to allow it ."
Libra Libra Chinese meaning, itself a symbol of balance and fairness, and Libra figural all like LIBOR (London Interbank Offered Rate), highlights the ambition and a little rebellious spirit of the originator.
Look at the US media review: Facebook digital currency will be the main currency in 2009, after a bit encrypted digital network to start the most important monetary field events, marking the non-state-issued digital currency application upgrade from 1.0 to 2.0. Block chain, digital certificate through monetary and economic thereby one step into the main battlefield of the Internet and financial technology, become the protagonist of the next phase of the digital economy.
The introduction of encrypted digital currency business, and many, while Libra Why be so concerned about it? Just because it is the launch of Facebook do?
Facebook's business model transformationFacebook's business model is through free or low-cost possessing the user data, through a high level of large data accurately describe the characteristics and preferences of the user, accurate advertising push, earn advertising analysis.
However, this model has a fatal problem, it needs the right to analyze user data. When the new rules for European and American users of data protection gradually established, ownership and control of user data under the user clear, Facebook must be explicitly authorized by the user, after payment of the price in order to analyze these data, in fact, which means it is the cost and risk of the original business model will greatly increase, and may even become less profitable in the future.
So many people think, Facebook development of digital encryption currency, mainly in order to transform existing business model. No one would doubt the intentions of this.
Broader visionZuckerberg chose the block chain encrypted digital currency as the main direction, is unusual, more than a simple sense of "find a way" inevitably has a higher strategic objectives.
After Facebook issued digital currency in the future may reach three-level strategic objectives, namely: the first layer, to obtain a new profit model; the second layer, a global digital economy of the Central Bank; third layer, the establishment of the digital economy Facebook empire.
Medium and long term, Facebook digital currency will lead to a series of complex and far-reaching consequences. For internal encrypted digital currency industry, joining the Internet giant, is also a turning point. Prior to this, this movement is basically a small group of idealists dominated, they made financial democratization, liberalization of the financial, economic pass card, borderless finance, to the center of the economy and a series of slogans, hoping to people around the world to bring a different choice. When such giants join Facebook, the campaign upgrade from 1.0 to 2.0 commercialism of idealism. Idealism will always be part of this movement, but the capital and commercial forces will gradually play a leading role.
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