Members shop cumbersome management, easily lead to inefficient management, membership system opaque problem, it can be said, on the market at any shop behind a well-managed and ultimately to worry about a boss.
From the early planning shop, decoration, new employee training, and then to various industrial and commercial tax audits, etc., to open a store, the store is really small, a lot of trouble.
Current market, customers consumer choice more diverse selection of shops when members of consumption gains and see the brand image, whether professional fly, color value play? Second look at consumer transparency, crystal clear whether the bill? Third, look at the reputation evaluation, review how word of mouth among consumers?
To do effective membership management, businesses need to understand what the consumer in the store to impress members?
Consumers, whether to maintain the car wash, beauty or nail, or just a selection of delicious desserts on sale, also for the children reported classes or tutoring, the first impression left to store the customer is too critical. Simple and elegant brand shops, indoor environment clean and orderly layout, rationalization and standardization of hospitality etiquette, are key criteria encourage customers to apply for membership, but the real core of the core final decision in the rate card do, that is, open the card and channel efficiency, simplify the process of running the card, can be truly effective intention to avoid the loss of customers, reduce unnecessary loss of tourists, while improving the efficiency of open card.
Micro-channel membership card, do not install the download does not account for the phone memory, ie sweep the membership, namely members of consumer, anywhere open buffet handle micro-channel public number, individual become members of seconds.
Member stored-value deductions, micro-channel instant message alerts, does not suck. Account is not on? Balance inquiry is not convenient? Accounting, consumer message reminding this would give micro-channel bar membership card, a micro-channel instant messaging reminders to consumer bills transparent inquiry, allowing members shopping more at ease.
Consumer choice facing increasingly diverse customers, only the importance of word of mouth operations, build brand image to a meteoric rise, continue to attract customers. Therefore, the small shop, also should operate an exclusive own brand micro-channel public number.
Before opening the store, by the old members by word of mouth. If the age of the Internet will not use online social tool for promotion, would be too out of. Micro-channel one billion active users in a hidden store countless potential customers, not only to share fission, more connected offline stores.
How to connect? Relying on the public micro-channel number store operations and marketing micro letter. Timely topic such as on-line activities, festivals and other promotional activities, precise push. This sleeping active members, for members to miss the store concessions. Word of mouth, not let members review only. Good stores, good reputation should be a mass ten, hundred.
Micro-channel membership card management systems help small and medium enterprises, to provide comprehensive information technology services!