Foreword : This article is a summary of the key points of the speech given by Qin Yang, the author of "Persuasiveness: How Work-oriented PPT should be done" and a member of the Qiuye PPT team, at Beijing·Wangjie·Unbounded Space on January 15, 2017.
1. Structured thinking (thinking ability)
- System: dig multiple pits, multiple perspectives (build system – obtain information – organize and incorporate – practice test – update) cycle
- Long articles: life records & book and film reviews & insights & current affairs reviews & experience summaries & interactive messages & captions for pictures & random combinations (keyword storytelling) & collaboration with partners to write long articles is like making a movie, it is not done overnight, connecting fragments
- Writing a book: An advanced version of long articles that tests logical thinking. Writing a book is used to practice logic and structure. Focus on the process rather than the outcome. The world is broken and not flat. "The Life of a Writer" Yan Geling
Learn more ideas and less routines - view the world through a structural perspective and live life with independent thinking
2. Visual expression (visual ability)
More than just beauty
PPT is for the audience, not for yourself (don’t read from the manuscript)
Communication method: Scenery and picture sense
Is it useful to “visualize” yourself? - Motivate yourself
The role of visual expression: more pleasing to the eye & more memorable & more understandable & more scene-like
How to improve "visualization" ability? Answer: Improve your horizons, such as: the art of tailoring
Collect high-quality products, classify them, and familiarize yourself with them to continue stimulating them. The last two steps are the key to widening the gap between people. Example: desktop carousel of gallery images
Broaden your horizons and internalize repeatedly - all visualizations that are not for the purpose of communication are just hooligans
3. Storytelling (speaking and writing skills)
How to improve your storytelling skills? (1) Model of Xu Rongzhe's "Novel Class" (2) Materials: own & others (3) Fictional
Explain the profound things in a simple way, and think from other people's speeches. grow in your own story
4. Life-oriented learning (learning ability)
Reverse learning: outcome-oriented learning
How to improve the sensitivity of "life-oriented learning"? Dig enough holes and always have the intention to fill them.
Take it from life and use it for life. Have a continuous learning mentality and be in a state of learning at all times
5. Valued connection (connectivity)
One dollar for people, nine cents for things
Exchange thoughts: "What do I want?" ➡️ "What do I have?"
Use what you have in exchange for what you want - a tool becomes a magic weapon when used to the extreme, and its own value is the foundation for connection.
6. Iterative improvement (iteration capability)
How to improve the motivation for continuous iterative progress? Interest & seeking multiple meanings for one goal & self-motivation & putting it on the agenda, committing to force oneself to grow & building a gas station & thinking habits
Write quickly, modify slowly, and continuously iterate and optimize
Continuous review, accumulation and copying - make a little progress every day, get closer every time
7. General extension (extension capability)
From what angles does it extend? Relevant knowledge triggered by ppt
Knowledge domain: Increase the number of connections to knowledge points & expand the number of stored knowledge points
Slash youth from point to surface, cross fields
From point to surface, criss-crossing - explore the underlying logic behind it and find diverse and universal application scenarios
8. Hundred-fold experience (mobility ability)
Set a small goal first, don’t reach the sky in one step
As you walk, the flowers will bloom - give your best to what is in front of you, and let the next step come naturally.
9. Platform integration (integration capabilities)
PPT note-taking method
Seven years is a lifetime - Li Xiaolai
Operations - products - services - the three major elements of an enterprise
Not for everything, but for use - reconcile with the world while maintaining oneself, compromise with reality without forgetting to make breakthroughs
References
"The Growth Story of a PPTist"
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