Recently, Dark Horse Programmer, a high-end IT education brand under Chuanzhi Education, an established digital talent training institution, released the employment data for e-commerce visual design disciplines in the first half of 2023. The average class employment rate is 92%, and the average monthly salary in first-tier cities is 9161 yuan. The average monthly salary of graduates is 8969 yuan.
The e-commerce visual design industry is hot, and the demand for talents is soaring
Nowadays, the competition of major e-commerce platforms is becoming increasingly fierce, and they are trying their best to attract the attention of consumers. It is also very important to improve the conversion rate of customers by perfect visual design.
Good e-commerce visual design can achieve twice the result with half the effort for product marketing. Therefore, the post of e-commerce visual designer is more and more valued by enterprises, and a large number of talents with e-commerce visual design skills are recruited to maintain and improve the company's reputation. Online brand image and sales performance.
According to the statistics of the third-party platform, the demand for e-commerce design-related positions in 2023 will increase by 226% compared with the same period in 2022, and the salary will be the same as that in 2022. 1-3 years of work experience also accounted for the most.
In addition, with the rise of self-media platforms such as WeChat official account, Douyin, and Kuaishou, many individuals or small businesses also need e-commerce visual designers to design various e-commerce visual elements for them, such as the platform’s store homepage and product details page Wait, the job market for e-commerce visual designers continues to expand.
The course is newly revised and upgraded to create an all-round designer
In order to seamlessly connect the teaching content with the work requirements of enterprises and help students quickly adapt to employment positions, the Dark Horse Programmer E-Commerce Visual Design Department uses multiple channels such as sorting out industry information, researching companies, and feedback from veteran students to understand the real industry development and employment. Combined with the future development trend of the industry, the course has been heavily upgraded to version V8.5, and an efficient course system has been built in multiple dimensions.
It is reported that the V8.5 course of Dark Horse Programmer's e-commerce visual design covers image processing, commercial vision, brand design, shooting and editing, e-commerce full case, 3D design, AIGC drawing, career planning, etc. Among them, the self-developed AIGC course will Lead students to study cutting-edge Midjourney, Stable Diffusion, ChatGPT and other tools in detail, so that students can realize the combination of "AI + design" in the current hot artificial intelligence technology.
At the same time, for the 3D motion effect that has attracted widespread attention and application in the design industry in recent years, a large number of courses on 3D scene construction, product modeling and rendering have also been added to help students excel in the job market.
In addition, the dark horse programmer e-commerce visual design discipline will also tilt and adjust the courses in different cities according to the employment situation of the regional market in each campus across the country to form city-specific courses. For example, there will be more overseas e-commerce courses in the Shenzhen campus. The courses of the merchants and the Hangzhou campus will explain in detail the relevant design requirements in the live delivery of goods.
After the course is over, follow-up advanced courses, including interactive design, digital twin, commercial illustration, front-end development and other design advanced courses, will be given to students to help students further deepen their career development.
Carry out three-dimensional practical training around employment and reap brilliant results
The actual part of the project that simulates the real enterprise work scene has always been a feature of the dark horse programmer's course.
The project actual combat of e-commerce visual design subject is co-constructed with many well-known design companies, from shallow to deep, with detailed explanations, from visual design to 3D design, e-commerce full case, etc., step by step, and gradually expand, so that students can quickly learn Design materials related to e-commerce operations, enhance project experience, and improve the ability to solve practical problems in the industry.
The dark horse programmer e-commerce visual design discipline also advocates a research-based teaching model. Students will complete a number of large-scale first-line enterprise real design projects in the form of working project teams. knowledge and improve learning efficiency.
From project research and development, teaching to actual combat, assessment, and evaluation, Dark Horse Programmer E-Commerce Visual Design Discipline has established a three-dimensional training result guarantee system, 360 degrees without dead ends, to ensure that every student can master the needs of design work through project training Professional skills and work experience, but also brought outstanding employment results to the subject.
According to the recent employment data, the classes of e-commerce visual design subjects graduated at the same time in the three campuses of Beijing, Shanghai and Shenzhen, within 30 working days after graduation, the average employment rate exceeded 93%, and the average salary was nearly 10,000 yuan. The goal of discipline reform has been achieved, and it also confirms that the high-quality courses and solid project practice system of Dark Horse can help students better adapt to the development needs of the design industry and find ideal jobs with high salaries and satisfaction.