Different job types will bring different benefits, which can be analyzed from 4 dimensions:
1. Increase revenue Can it increase sales by acquiring new customers or innovating to create new markets?
Example: New Product Development
2. To protect income. Is it to maintain existing income by improving products to maintain competitiveness in the existing market?
Example: Adding new functionality to an existing product
3. Reduce costs Will it improve existing processes to increase profits or increase efficiency?
Example: Automation improves the way we work
4. Are costs avoided through improvements to prevent future costs?
Examples: security improvements to reduce the probability of attacks, content management to reduce the probability of legal risks
Organized from "Correct Agile Unlocking Agility" by jorgen Hesselberg