15 interesting facts about mobile apps that use data to tell you

Editor's note: This article was written by Himanshu Mehra, an online marketer and tech writer at Nine Hertz, a mobile app development company. He hopes to help more companies increase their online presence and sales. In this article he lists 15 interesting facts about mobile apps for us.

Mobile apps have revolutionized our way of life. Apps open up all kinds of possibilities for our world—including calling your favorite food, saving, shopping, booking tickets, and more. You can meet these needs anytime, anywhere without limitation. Among various apps, e-commerce apps are the most noteworthy category. Companies large and small can use these platforms to find new users.

You may have heard statements such as "India has the largest WhatsApp user base in the world", "Android can dominate app downloads", etc. These things all sound unexpected.

So, I've rounded up 15 interesting facts about mobile apps—many of which you've probably never heard of.

1. In the summer of 2015, the number of downloads on the Apple App Store exceeded 100 million times.
In the summer of 2015, Apple found that the number of downloads in the App Store had risen sharply, and the number of downloads in the whole season even exceeded 100 million times. The most popular category is mobile games, accounting for 22.49% of the total downloads; followed by business applications, accounting for 10.38% of the total.

2. In terms of quantity, Android dominates
the Google Play Store with 1.6 million apps and is the undisputed king of the app store, with a total of 1.6 million apps. Next is Apple's iTunes, with 1.5 million applications.

3. The income of Android developers is the lowest in India and the highest in North America.
The research found that the hourly salary of Android developers in India is only $26, while for North American developers, this figure reaches $168.

4. India has the largest WhatsApp user base in the world – 70 million users
WhatsApp is a global communication tool with a solid base of close to one billion users, with India having the most monthly active users. In May 2014, the number of active WhatsApp users in India had reached 50 million. It took only five months for the Indian market to achieve 20 million user growth of that year. As of October 2014, the number of WhatsApp users in India has exceeded 70 million.

5. The most popular Android apps have exceeded one billion downloads. The
most popular Android apps include Gmail, Google Maps, YouTube, Facebook, etc. Twelve, according to data from June 2015, all of them have exceeded ten downloads billion times. In addition, most free Android apps have more than 100 million downloads, and most paid Android apps have more than one million downloads.

6. The most used app in 2015? It's Facebook!
Facebook alone has a 76.8% share of the smartphone user base, followed by Facebook Messenger, another communication tool owned by the company, with 62.5% of smartphone users having downloaded the app . Some of the other most used apps include YouTube and Google Play.

7. 66% of users say they use social apps
the most In 2015, most of the mobile traffic was contributed to social apps. Research shows that 66% of users are using Facebook, Twitter, Instagram and other apps for far longer than other apps.

8. Android has higher downloads, and iOS has more revenue.
Android's total app downloads must be ahead of other operating systems, but its revenue is much less than iOS. In 2015, Android had twice as many app downloads as iOS. Even so, iOS revenue is 75% higher than Android.

9. Total mobile app revenue is expected to reach $77 billion by 2017
Since the advent of Android and iOS, a large number of new applications have flooded the market every year. By the end of 2017, total mobile app revenue is forecast to reach $77 billion. This figure was only $18.56 billion in 2012, which is a considerable increase.

10. As of 2017, the total number of app downloads may reach 268.69 billion times
. The increase in smartphone holdings has brought about a surge in app downloads. In 2009, smartphone apps were downloaded 2.52 billion times - just a fraction of the 268.69 billion downloads that could be reached in 2017.

11. Apple users spend 24% more time on iPhone apps than on iPads
Apple users spend an average of 50.3 minutes a day using iPhone apps, compared to 40.4 minutes on iPads. Regardless, users spend more time on their iPads than on their phones. That means Apple users will be checking their phones more often, and when they open an iPad app, they'll be immersed in it for longer.

12. In 2015, the fastest growing
personalization applications Personalization applications (such as wallpaper applications, emoji applications, etc.) are considered to be the fastest growing category in 2015, with an increase of 332%. In addition, news and magazine applications grew by 135%, second only to personalization applications.

13. US adults
spend 4 hours and 39 minutes per month on messaging apps The average US adult user spends 4 hours and 39 minutes per month on messaging apps — including Facebook, Snapchat, Tinder.

14. Mobile games are the most fascinating, and lifestyle applications are the most neglected
. 43% of the time users spend on smartphones is contributed to game applications. This is followed by social apps, which take up 26% of the time. The least time-consuming users are fitness and fitness applications and lifestyle applications, accounting for only 1%.

15. Message push makes users more focused
The purpose of message push is to improve the user's immersion. Research has shown that news app pushes have increased user immersion by 28%, while social app pushes have helped increase it by 60%. (Author: Alksy Source: 36氪)