Technical solutions for O2O in the textile industry

   Standing on the tuyere of the Internet , pigs can fly, but after the wind passes, what will pigs do? We want to let pigs fly and at the same time let pigs learn to fly. Internet + is not just a concept, but a subversion of tradition.
  
There are many " short, flat and fast " projects in the textile industry, and the business model of the " Internet +" concept of " fast, convenient and diverse " , using the Internet to collect big data and the organic combination of Internet marketing, makes these " time- effective " Strong projects can gain a firm foothold in the increasingly fierce market competition. The textile industry should formulate a blueprint for change based on the personality of the Internet, the integration and analysis of big data and cloud computing, and the convenience of e-commerce, to achieve network precision marketing and online services, and effectively meet diversified and multi-level market needs. This is the direction of the textile industry. An important way to extend the high-end value chain. The company is positioned as a global ODM/OEM core manufacturer and supplier of seamless clothing products, focusing on the design of seamless clothing products and the research and development and application of digital clothing production technology. At present, it is in a leading position in information construction, which is very conducive to the integration of the supply chain of Internet + in the textile industry.
   

    After being introduced by Chairman Zhang, he had a preliminary understanding of the business model of TextileNet. At present, the first stage of the textile network business model is positioned as equipment sales, worker crowdsourcing, design crowdsourcing and product sales.
   
E-commerce for product sales is the most basic e-commerce model, including functions such as product release, product display, product ordering, product payment, and evaluation. The research and development technology of product sales websites is now very mature, and the main problem is how to position it to distinguish it from other e-commerce platforms. I think the product sales platform of Zhifang.com only allows textile manufacturers to settle in,  and highlights the categories of underwear, bras, socks and bedding, which are used to distinguish e-commerce companies with obvious advantages from clothing such as Vipshop and Taobao. The product sales of Zhitex.com can set up a wholesale-based distribution model. The manufacturers of the textile network only wholesale to the first-level distributors. The first-level distributors can wholesale or retail to the second-level distributors in the textile network or offline physical stores. Customers, secondary distributors can continue to distribute downwards. This model can highlight the profit advantages of factory direct sales, but also balance the current offline distributors.
   
Equipment sales is different from product sales. Product sales are from textile companies to wholesalers or retailers, while equipment sales are from equipment manufacturing companies to textile production companies. The user groups of the two are different. It is recommended to display on different platforms. Equipment sales, worker crowdsourcing, and design crowdsourcing are all on the textile production chain, and these three functions can be integrated on one platform. There are barriers to complete online transactions in equipment sales. Equipment sales are large sales. There are limits for online payment and the current three-party payment fee factors (Alipay and WeChat are basically five thousandths of the handling fee). Complete online transactions are If it is unrealistic, it can be traded online, and the formed transaction order can be used for the follow-up management of the equipment, including maintenance, repair, scrapping, and evaluation are all recorded. Worker crowdsourcing and design crowdsourcing both belong to the needs of the production side of textile enterprises. They are integrated into the equipment sales platform, which can facilitate the management of textile enterprises. The function of this block is basically that the demander and the supplier publish their own information. The system rationally matches the demander and the supplier through different publishing templates or models, and pushes the most effective information to both parties to promote the cooperation of both parties. Similar to a matchmaking site that matches both men and women.
   
The development of products is inseparable from the technical team. At present, the basic team configuration for the development of an Internet project: 11 technical leader (also product design and operation and maintenance management), 4-5 back-end developers, 2-3 front-end page developers, 1-2 artists. This is just the development of the standard web platform (including the WeChat platform). If you need an app product, you need to configure 2 Android developers and 2 IOS developers. According to the basic team configuration, the estimated development cycle of the product sales platform is about 4 months, and the development cycle of equipment sales, worker crowdsourcing, and design crowdsourcing is expected to be about half a year. This time point is estimated based on a relatively complete product. If the rapid development mode is used, the beta version can be developed in basically half of the time .
   
Consider the case of deploying the system in the cloud. The basic framework of the system is as follows. In the case where the average daily PV and UV are less than 10w , 5 servers are basically enough, one nginx and memcache server, two tomcat servers, and two active and standby mysql servers. When the number of users increases or there are promotional activities, the tomcat server can be expanded horizontally to ensure the response of the request.


 

 

 

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