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Tencent Technology News (Xiao Bei) Beijing time July 16, according to foreign media reports, the US store review website Yelp announced Friday that the number of store reviews on the site has exceeded 20 million, and the number of visitors in June this year reached 53 million .
The number of reviews on Yelp has long been a proud statistic for CEO Jeremy Stoppelman. In March 2010, the number of Yelp reviews was 10 million, and it grew to 17 million in April this year. Those reviews can drive more traffic, and Yelp's traffic growth has followed the same trend as the site's number of reviews. According to Yelp's own statistics, in June this year, the number of visitors to the Yelp website reached 53 million.
It took about six years for Yelp to grow to 20 million reviews. Founded in 2004, Yelp took about two and a half years (by May 2007) to reach 1 million reviews, and then nearly three years (by March 2010) to reach 10 million reviews, The growth from 10 million to 20 million took only one year and three months.
Yelp takes the quality of user reviews very seriously. While building a local store directory is easier than ever with the growing number of new stores, Yelp has always wanted to use user reviews to identify the most recommended local stores.
Yelp CEO Jeremy Stoppelman is also very strict about the quality of reviews on the Yelp website. He has so far not allowed users to upload reviews from their mobile phones, because Stopelman hopes that these reviews are made after users' deliberation. out. However, Yelp users can submit suggestions from their mobile phones.
So far, there are 2.2 billion reviews on Yelp, with an average of 110 words per review. Of course, the number of Yelp reviews could quickly grow to 50 million if Stoppelman relaxed his requirements for review quality.