The Method of Construction Chapter 8 Reading Notes

Since we need to further clarify the user needs of the team project, we read Chapter 8 of the method of construction this week. This chapter mainly talks about how to master user needs, how to analyze the obtained user feedback, positioning of our product functions and estimating the design progress. . Before designing a product, you must first grasp the specific needs of users, and design and improve the product according to the needs of users. For example, in our team project, user needs are a better and more convenient BBS, at least you can get the school's information from above. Announcement, and better user experience is also necessary. How to accurately understand user needs has become the key here. Only by accurately grasping the pain points of users can we produce designs that satisfy users and achieve the purpose of making this product. There are also several methods for accurately grasping user needs, such as in-depth interviews, anthropological surveys, eye tracking, and questionnaires. Analyzing user feedback is as important as grasping user needs, but getting the needs of users is not enough. If the needs cannot be accurately analyzed, the previous step will be meaningless. Usually the user's needs are not specific and may include many contents. By analyzing and grasping the most important needs and designing a solution for this, the result will be multiplied with half the effort, or the essential needs can be understood through the user's side feedback. However, the needs of users are not static, and it is impossible for developers to accurately hit the user's pain points and solve them at one time. Development and feedback are a closed cycle. Through continuous user feedback, the product gradually approaches the user's needs. When the needs change Approaching user needs again through the same closed-loop adjustments, and so on, so product updates and optimizations never end. Then there is the competition and comparison with products of the same type in the market. If it is the first to make such products, there will be a first-mover advantage, but because there is no prior knowledge, there will also be corresponding disadvantages. If it is a latecomer, then There will be disadvantages in terms of market share, but due to the experience of the first comers, we will avoid many detours and quickly grasp the current market situation, which is the so-called late-mover advantage. For our team project, because HKUST has only one BBS, and What we do is the replacement of the current BBS, so there is no problem in market competition. Then there is the function positioning. The functions of the product are divided into killer functions and peripheral functions. The killer function is the innovative function of this product. Other products do not have it, or it is at least 10 times better than other products. According to the needs, it is divided into necessary needs and auxiliary needs. Necessary needs It is this product as a required function of this type, without this function the product will not belong to this type, both of which take most of the time to complete and improve, especially the killer function, which It will make the product more attractive to users, and for peripheral functions or auxiliary needs, we can use methods of offsetting, optimizing, maintaining or discarding, and focus our energy on the key. For our team project, the killer function can choose the user experience, exhaust the There may be more energy to optimize the user experience. The necessary requirements are announcements, information exchange and complaints, because BBS is an electronic bulletin board, and the most important thing is the release of information. , such as subscriptions and attention, and auxiliary needs can be recommendations and top ten. Although the estimated design progress is not as important as the previous one, it can provide a design plan to guide the specific design progress, and accurate estimation also requires certain methods.