Some time ago, SuperData, a US market research company, released a research report on the global VR industry. The report predicts that the revenue of the VR industry (software + hardware) in 2016 totaled US$1.8 billion, and the output value this year is expected to reach US$3.7 billion, an increase of 106% year-on-year!
With the increase in hardware holdings, users' enthusiasm for consumption of VR software content has also increased significantly. This is also the main driving force for the revenue growth of the VR industry this year.
The next few years will be a period of explosive growth in VR output. According to forecasts, the revenue of the VR industry in 2020 is expected to reach 28.3 billion yuan.
At present, 90% of the funding sources of VR companies are investment and financing. But judging from the actions of the capital, the way to acquire or promote listing is emerging. In 2017, IPOs and acquisitions accounted for only 20% of the capital acquisition of VR companies, but by 2020 this proportion is expected to reach 60%.
VR film and television content companies have obtained visible investment through acquisitions and mergers. Companies such as HBO, NBC, Lionsgate, and Disney have established cooperation with VR companies. These may become one of the main ways for VR content companies to obtain investment in the future.
As you may also know, VR (virtual reality) technology can be widely used in many fields such as urban planning, interior design, industrial simulation, historic site restoration, bridge and road design, real estate sales, tourism teaching, water conservancy and electricity, geological disasters, education and training, etc. Provide them with practical solutions.
Let’s take games and movies as an example. VR technology brings game players an immersive experience, and VR movies will become one of the core directions of VR products with the development of this technology.
Up to now, experiencing the real immersive experience is the most attractive part of VR products. With the support of movie technology and the huge potential of games, the future of VR technology is bright.
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