Smart digital management is a word that everyone hears more and more. Many industries are looking for smart digital transformation and upgrading, but before transformation, we need to understand what is smart digital management?
Digital operation is the earliest concept proposed by Alipay.
On March 10 this year, the CEO of Ant Financial announced at the partner conference that in the next three years, it will work hard for the next three years to join hands with 50,000 service providers to help the digital transformation and upgrade of Alipay’s 40 million merchants.
Obviously, creating digital "new infrastructure" and digital operations have become the development direction of Alipay in the next ten years. It should be noted here that who will do this, who will finally land and put it into action. From Alipay’s slogan just now, it is not difficult to see that it is the service of Alipay that helps small and medium businesses to carry out digital transformation and upgrade. Business, it’s them.
Letting the service provider do it will definitely benefit the service provider. of course. Alipay has introduced a series of reward service policies. Specifically, you can communicate with Alipay's services. Such as online payment.
Just as digital operation was a concept first put forward by Alipay, smart operation was put forward by WeChat Pay earlier.
In fact, when it comes to the smart operation of WeChat Pay, in fact, we have seen the first clues from small programs in 2017, but the development of Xiaoxu has been tepid.
Especially in the past years, offline entity merchants have not had strong awareness of online transformation. But a new crown epidemic changed their thinking.
With the opening of Alipay's digital transformation, WeChat has also upgraded Smart Management 2.0 to Smart Management 3.0, and also introduced a series of service provider incentive policies.
Whether it is Alipay’s digital business solution or WeChat Pay’s smart business solution, the final result is implemented by Alipay and WeChat’s vast service providers, and the previous implementation policy is also very effective in the early stage.
Now, more people combine smart operation with digital operation, collectively referred to as smart digital operation. And this is actually a combination of Alipay's digital management and WeChat's smart management.
Ultimately, whether Alipay’s digital operation or WeChat’s smart operation is good, he needs Alipay and WeChat Pay’s service providers with development capabilities to help merchants make small programs and operations. For example , the smart digital management system developed by online payment. It is a solution for Alipay's digitization and WeChat smart management.
Because the service provider is both the service provider of Alipay and the service provider of WeChat payment, the two transformation solutions can be carried out at the same time, so the two are combined together and called "Smart Digital Management".
In addition, ordinary payment service providers have no development capabilities. It is also true that the official has previously announced that it will upgrade payment service providers to payment operation service providers. In other words, those service providers who have no development capabilities may be eliminated gradually. Therefore, if you want to find a service provider for cooperation, in the long run, it is best to find a service provider with development capabilities.
Having said so much, let's finally explain what is smart digital management.
The understanding of this term is inseparable from the sudden outbreak of the epidemic. An epidemic situation has allowed the distribution of fresh food to solve our basic living needs at home. While solving the needs of life, it also solved the business pain points of closing stores.
These merchants who are actively seeking distribution have not only allowed their turnover to rise instead of falling, but they have also formed a business situation where supply exceeds demand. It is also based on this general environment that digital transformation has become the country's strategic direction.
The State Council has introduced a series of digital transformation measures.
On July 15, 2020, 13 ministries and commissions jointly issued a document: To accelerate the digital transformation of small, medium and micro businesses and enterprises. To understand it simply, it means that whether you are a small, micro, self-employed or a leading company, you must carry out digital transformation. Can't stay on the traditional management thinking. Open the door to operate, close the door to hit Yang. This epidemic has put many brick-and-mortar businesses at risk of closing their stores, but in the end they have achieved self-help through digital transformation and brought their companies back to life.
The emergence of the epidemic has deepened these businesses' understanding of the importance of digital transformation, and they have truly been in the forefront of their peers.
Some other brick-and-mortar businesses have also seen the opportunity and are actively seeking smart digital transformation. However, the reality is that these merchants who are accustomed to offline operations cannot understand and master this new technology well. Therefore, they need to ask for help from Alipay or WeChat service providers. Moreover, such merchants will only increase in China. , Because no one wants to walk at the end of modern times and become the one who will eventually be eliminated.
Currently, China has 70 million entities and 40 million offline small and micro merchant entities. 30 million corporate entities. This is a huge market group, and these people have a strong demand for smart digital transformation. All service providers, for a long time in the future, will assist these merchants to complete the digital transformation in an all-round way, allowing China to speed up its entry into the digital age.