Channels play an important role in the OA software industry. Good channels can not only tap market demand, but also increase mobile office penetration and customer satisfaction.
At present, the OA industry market is mainly based on the two major channels of direct sales of manufacturers and agents. The more the agents pressed, the greater the discount, but the demand came but they could not get strong back-end support, forming a vicious circle.
Agents have been dealing with customers and manufacturers for a long time. Although they are desperate, they are still under great pressure. The constant pressure on the payment for a little discount will gradually lead to the deterioration of the cooperative relationship and a sharp drop in customer satisfaction.
The traditional way of cargo pressing agent should need a change!
We are the first to launch the "Kunpeng Partner Program" in the industry, by inviting more capable and willing IT partners to build a software ecosystem alliance to jointly serve customer needs.
According to the official promise of Fenwei, “You only need to recommend Fenwei Cloud OA software to the enterprises that need it, and 100% of the first year’s income belongs to you.” With clear goals and appropriate incentives, the implementation of this plan will undoubtedly set off the OA software industry. A channel change.
Unlike the traditional way of finding demand with products under the traditional channel model, Fenway is currently advocating a new way of participation: Fenway has products and services. You only need to recommend Fenway's OA products for customers in need to promote cooperation.
This not only maximizes the advantages of resource integration, but also enables more complete solutions to customer needs.
Under this cooperation model, channel vendors can not only maximize their value, but their own interests can also be effectively protected. As long as the demand is brought, there is no need to consider subsequent product installation, development and other procedures, the goal is clear, and there are few interference factors.
According to the official information released by Pan-Wei earlier, Pan-Wei not only set up a support fund of RMB 100 million for channel partners to stimulate participation with actual rewards; it also uses its own platform as a strong support to provide one-stop support for the entire signing process: product training, pre-sales Support, brand support, after-sales service, etc.
As the first listed company in the OA industry, Pan-Wei, what does it intend to use its channels at this time?
With the power of all partners, popularize mobile office!
Catalyzed by Internet thinking, enterprises' acceptance of saas-type applications has increased significantly. The domestic OA software market is ushering in a wave of golden opportunities for development, and is different from the 2C market under the influence of capital. This is a company that comes from real needs. Market opportunities. Of course, there are complex and changeable "customer needs" that follow, and it is difficult to fill the gap in the market alone.
At this time, Fanwei started from the channel, and also wanted to use the open software alliance mechanism to attract industry elite partners to join, and through the continuous deployment of the national IT alliance circle, to serve customers and popularize mobile office.
For the industry as a whole, the innovation of Pan Micro is not only a channel-related change, but also an important driving force for the continuous expansion and strengthening of OA products.
Through resource integration, new demands are triggered under the drive of new technologies and resources, and the service scope and service capabilities of the software industry are improved.
Panwei's 17 years of professional precipitation has contributed to this accumulated pioneering work.
Lightweight cloud OA products have become the basis for Pan Micro to promote this change. The main product of this plan, eteams, is a cloud OA product under the company, an integrated mobile office cloud platform, which has been developed for 7 years. The current product is stable. According to the official data of the company, there are 400,000 registered companies.
eteams focuses on light applications, which can be used after registration. The low-threshold promotion requirements also provide important product promotion conditions for Fanwei's reform. Partners only need to send the product registration recommendation page to customers in need, and then they can achieve product promotion and get corresponding rewards.
Once this model develops and matures, for Pan and Micro, it will realize the expansion of a huge channel system exclusively dedicated to mobile office OA products without changing the existing main product sales method.
Fanwei's Kunpeng partnership program highlights the role of channel partners through decentralized means, and is guiding the OA industry from closed product manufacturing to open participation platforms.
Once this innovative idea matures, it will not only change the traditional channels, but will also trigger a new round of reshuffle in the OA software market. The dividends behind this change will not only serve a group of companies, but will also make a group of OA software people.