How to break the ecological pattern of smart TV

According to relevant data, in recent years, due to the influence of mobile terminals such as smartphones and tablet computers, the average number of TV starts per day has dropped from 70% in 2016 to 30%. The color TV industry has entered a decline, and many brands of color TV have gradually withdrawn from the stage. Therefore, in this case, Anta Share believes that only breaking the inherent ecological pattern is the best way out.
The current development problem of the color TV industry is actually that the application scenarios are easily replaced by other devices, especially mobile devices. In the current environment where Internet streaming media content occupies half of the country, consumers can get enough content without using color TVs. At the same time, the portability of mobile devices has caused a severe impact on color TVs. Anta Share understands that color TVs lack ecology as a moat, which makes color TVs indispensable for consumers.
From the perspective of Anta Share, this is similar to the problem of domestic mobile phones. It lacks user stickiness and can only rely on marketing methods to form its own fan culture, but it is difficult to have an independent ecosystem, so it is inevitable to be replaced.
Although the color TV industry has fallen into a downward channel, many companies are optimistic about the future of color TV. Especially with the fast speed of 5G networks, smart home appliances and household items have become essential products for every family, which are connected through the network. A good tool to improve the quality of life. With the cooperation of the Internet of Things in the 5G era, Anta Share believes that smart TVs with 5G and AI functions will become the inevitable trend of smart homes in the future.
For traditional color TV manufacturers, Install Share believes that it is not only an opportunity, but also a challenge, because the software ecology is where the advantage of mobile phone manufacturers lies. How easy is it to get a share in the field of intelligence? Fortunately, there is still a long way to go in the 5G era. As a color power plant business, you don't have to be discouraged. The truth is to prepare for the arrival of the smart TV ecosystem!

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Origin blog.csdn.net/weixin_50256724/article/details/109195650