The essence of the success of Kuaishou, especially Douyin, is the success of new media. This is also a victory for the efficiency of information dissemination. It is a breakthrough from knotting, stone carving, bamboo slips (papyrus, etc.) to paper books, from hand copying to movable type printing. Books are a great leap, from telegraph, telephone to the Internet, mobile Internet is a big leap, the form of communication from oral, text, to pictures, video is also a leap, and the short video with high real-time performance is even more of a leap. The efficiency of communication is improved. The popularization and popularization of communication media, coupled with the diversification of communication media, especially video and live broadcast, will greatly accelerate the integration of this world.
For people all over the world, the dissemination efficiency of text is low, and it is blocked. Pictures and videos have improved the efficiency. Mobile Internet, especially after the infrastructure madman’s improvement of the communication foundation and the significant increase of mobile terminals Price reduction, combined with the emergence of these short videos and live broadcasts, which are very real-time and basically have no barriers, will flatten the world and people will understand each other more. It is difficult to understand text and pictures, but video, direct visual and auditory communication, and language differences are no longer important. Humans are just the best at image processing, so the dissemination of audio and video will be the most efficient way of dissemination .
This is why 5G and 6G are important, and why Kuaishou and Douyin are so successful. Of course, the US’s fear of this is not just a question of the right to speak, but because of the infinite lowering of the threshold for this kind of communication, the originally neglected bottom layer, unable to see each other's bottom layer, will have the opportunity to pass through. This cheap and straightforward way of communication gains communication, recognition and organization. This is what big European and American capital fears. Because the social structure will change as a result: productivity determines the superstructure.
But we are not afraid, because our original intention is for this group of people.
Popularization, low-cost, and efficient communication and communication modes without barriers will accelerate the integration of the world and will also change the structure of society. Changes in a century are irreversible.