From the submitted orders to complete the reservation mention cars, in just 40 seconds, the first poly-cost Baojun new energy vehicles all steal. This is the morning of July 12 Poly cost-effective "crazy summer season up," the scene, about 20,000 yuan 60% off the price, completely refresh the users perception of the car. According to the data together cost-effective to buy these new energy vehicles consumers, 55% from Handan, Yancheng, Jiaozuo such third-tier and below cities.
Poly cost the auto industry caused a small two Chong sniffed out a new round of "car to the countryside" signal. One morning, he received a three car brand consultancy, it is all about selling cars together cost-effective future plans.
Cold in the industry against the backdrop of slow-moving car, the price poly cost-effective selling cars, although only a small test the water, but it opens up a whole new incremental market. According to gather cost-effective aspects of the latest news, this summer, together cost-effective not only to make mad brands 10000 1000 models genuine good goods, will also explore new vehicle sales law, launched the "car for every 30,000 minus 6,000" and other activities price , the main crowd is sinking market users.
Less than 1 minute, new cars sold nationwide
God created a variety of national car Wuling Baojun, it has been running at the forefront. The hand subsidies together cost-effective to try to sell cars, a fire Po Chun hopes to push new energy vehicles --E100 city shuttle elf. The car on the charging mode is optimized, in addition to supporting charging pile, household 220V charging can also be done easily, the car scene without restriction.
"We launched this new energy vehicles, consumers can be resolved in a big city parking difficult, difficult problem Yaohao The price also allows young people to buy up the town without pressure. So we want to fight the big city Baojun E100 family trips 1 +1 optimal combination of the second car, a small town youth first car. "Baojun brand new energy market leader Zhang Yiqin introduction.
New energy vehicles with gasoline-powered cars are different, in the education market still has a long way to go. Even in the market experienced Baojun three or four lines, still we hope to help more force.
To be able to play the loudest visibility in the shortest possible time, covering the broadest market, Baojun attended together cost-effective "mad summer up" activities. The official guide price of nearly 50,000 new energy vehicles, subsidies Ref after only 20,000 yuan, equivalent to a direct hit four fold. This greatly reduces the user's purchase threshold, even low-income people can easily dream car. Amoy 700 million plus user base to get started and together cost-effective marketing detonated, instantly achieve up to touch the target population.
"In general promotion of the new car will take time, it did not expect Poly cost less than a minute to help us sell the country." According to Zhang Yiqin reports, this activity before the July car sales only in Liuzhou headquarters Line, until July 1 gradually on the line of the national market. July 12 morning, the poly-cost summer activities make mad, Po Chun E100 once harvested consumer orders from 14 provinces, 31 cities, 13% of consumers from Beijing, Guangzhou, Shenzhen and other cities, 32 % from the second-tier cities, 55% from the third line and the following cities.
Like slow-moving agricultural products to solve the same problem to solve slow-moving car
Data show that in 2018, China's broad passenger total sales 22,724,000, down 6%. This is nearly 30 years, the Chinese automobile market declined for the first time. Stock coefficient large, slow-moving vehicles, become plagued the entire industry.
Po Chun of this first attempt, although only test the water, but the one in the industry dropped "depth charges." According to Chong cause, a lot of brands have come to consult, ask three core: Poly cost will not sell cars, sales can not solve, can not be sold for incremental market.
Poly internal cost are such discussions - Now that together cost-effective large-scale use of explosive force to solve the problem of poor sales of agricultural products, why not help a gang of car industry? According to Chong caused by introduction, 20,000 yuan grab Baojun new energy vehicles is just the beginning, it has been on the agenda together cost-effective large-scale selling cars mentioning.
Publicly available data, online car penetration is minimal, the starting point was low, but the potential is huge.
Poly cost plans before 99 big promotion, together Lynx car to explore a price to buy a car model, through online pay a deposit, balance due under the line to mention cars, resolve to buy a car "price opaque" under the consumer line, "hidden costs more", etc. many pain points, but also open the online market for automotive manufacturers. One of the core gameplay is great "car for every 30,000 minus 6,000" can be said to be a direct breakdown industry reserve price. There are a number of domestic and foreign brands and joint cooperation.
As Ali force sinking market killer, Poly cost is attempting to open a new incremental market for the automotive industry, but also for the majority of consumers in the sinking market really cheap good car.
"Our goal is to allow consumers to buy a car on the last poly-cost, cost is the most important sense of the body." Chong induced representation.
More than the car, since March of this year a comprehensive revival, together cost-effective commodity prices continued to improve competitiveness, it has become a genuine good goods of the whole network "price depression." This greatly enhance the consumer stickiness, but also bring more new customers and faster growth for the brand. The analysys data, together cost share transactions over the same time 618 and fight jingdong lot.
