I chose my investigation of three software are frequently used in life, they are Jingdong, beep beep miles miles, League of Legends.
First, Jingdong
Jingdong profile:
China import and electric commercial enterprises, founder Liu Qiang East as Jingdong Group's Chairman of the Board and Chief Executive Officer has Jingdong Mall , Jingdong financial , patted net , Jingdong intelligent , O2O and overseas Division. 2013 formally virtual operator license. May 2014 in the US Nasdaq stock exchange officially listed.
Features and advantages Jingdong Mall site mainly in the following seven areas:
1, Jingdong packaging technology and a professional staff, the majority of product delivery are filled with bubbles, not because of the cost and extent of the intention to abandon the product.
2, Jingdong invoices and delivery codes are provided standard machine-printed, people see a true sense of genuine, aftermarket high point of this recognition of each product.
3, Jingdong well-developed logistics and fast, basically the day after the order to arrive or arrive the next day, without a long wait, great to meet the psychological needs of consumers.
4, Jingdong product reviews most of the more real, not false trading flooding, less water, relatively speaking consumers have a greater reference value.
5, Jingdong shopping in general as long as we compare different brands of similar products, you can find a variety of good or bad their extent and value for money.
6, Jingdong trading addition to the usual micro-channel payment, also support cash on delivery, credit card or pay cash directly after we receive the product, and no other costs incurred.
7, Jingdong shopping attaches great importance to product quality, in general, if it appears the product quality problems, Jingdong can come free returns.
Second, beep beep Mile Mile
Beep beep Mile Mile Description:
Beep beep miles miles (bilibili) is now leading the second element of the cultural community, the site on June 26, 2009 to create, by the fans affectionately known as "B station." According to data released by the company QuestMobile "Mobile Internet Summer Report Q2 2017", B station ranked 24 and below the age of young users prefer APP top ten list, while Baidu released in 2016 trending chart, B standing after 00 ten fresh attention APP ranked first. March 28, 2018 on the Nasdaq Stock Exchange. October 10th, beep beep Mile Mile formally established gaming company, and named the "beep beep miles miles gaming company." In November, NetEase's acquisition of the comic community Netease cartoon, November 12, beep beep miles miles comics App line in the major application market. December 20, Taobao reached with the B station IP, cooperation content field of electronic business. It is now the largest youth pop culture and entertainment community, the site on June 26, 2009 to create, also known as the "B station." Bilibili currently more than 150 million active users, daily video playback volume over one hundred million, the total amount barrage over 1.4 billion, the total number of original contributions over 10 million users an average age of 17 years, 75% of users aged 24 years old. Site features are suspended above the real-time video comment feature, fans called " barrage " This unique video experience for Internet-based instant barrage can transcend time and space constraints, build a wonderful synchronicity relationship to form a virtual tribal viewing atmosphere, so bilibili site become highly interactive sharing and the creation of a secondary trend culture and entertainment community . bilibili site is currently also the birthplace of many of the popular vocabulary network.
1) Product Positioning:
ACG community - Comprehensive barrage website
2) User Label:
Respected cultural barrage + Share + interactive fashion trend
Users concentrated in the southeast coastal provinces, early users
3) profit model:
1. The game services (purchase in-game peripherals and other members)
2. Member business (large membership annual membership)
3. The mobile value-added services
4. Advertising
5. Live
6. New Fan contracting program
7. line activities
8. periphery
9. custom tour
4) Product Features :( the second element of the standard user):
1.UGC content
2. Partition obvious
3. Fan drama
4. Live
5. Ouendan
6. Member Business
Third, League of Legends
League Profile:
1, players can customize the interface;
2, providing endless freedom hero selected by the network;
3, a powerful statistical tools to provide the best balance;
4, rich and operate more concise articles synthesis system;
5 , more maps, scenarios provide different fun games;
6, easy to use system matching game match against different players;
7-game rankings and competitive system;
8, a mall in the game props and provide a rich avatar selection;
9, advanced and unique "call" avatar system.
3) development team:
"Heroes Union" (DOTA main developer, DOTA sheep knife in his name) from the original DOTA-Allstars map of SteveGuinsoo as a game creator, founder PenDragen DOTA-Allstars community to join in charge, also has served as Blizzard World of Warcraft the game plan, the master plan Warcraft 3, Warcraft 3 numerical balance division TomCadwell served as the main policy.