Hong Kong Securities: The National Day Golden Week is approaching, the tourism and travel sector has risen strongly, and Changbai Mountain once reached its daily limit.

The tourism and travel sector made great efforts to pull up during the session on the 18th. As of press time, Changbai Mountain rose nearly 7% and once hit the daily limit during the session; Quanjude and China Duty Free rose by more than 5%, Junting Hotel and Jinjiang Hotel rose by about 4%, and BTG Hotels, Jinling Hotel, Sante Cableway, Qujiang Cultural Tourism, etc. rose.

According to the news, as summer travel comes to an end, bookings for travel products during the National Day Golden Week are in full swing. In terms of domestic travel, according to Ctrip’s blackboard data, the demand for National Day travel has been rising. As of September 6, the number of domestic travel product bookings increased nearly five times year-on-year, and the number of orders placed in the latest week increased by 63% compared with the previous week. The week-on-week growth of air tickets, homestays and other businesses exceeded 50%, and tickets to scenic spots doubled. In terms of price, the surge in consumer demand has led to an increase in air ticket prices. The per capita price of domestic air tickets during the National Day holiday was 1,293 yuan, an increase of 20% from the price per passenger in the summer. In terms of outbound travel, according to Ctrip data, during this year’s National Day holiday, the search popularity for outbound air tickets recovered by nearly 100% compared to the same period in 2019; the search popularity for outbound travel hotels increased by nearly 20% compared with the same period in 2019.

Hong Kong Securities said that since the beginning of the year, the recovery of the domestic tourism market has been strong. The recovery of domestic travel numbers and consumption during the May Day and Dragon Boat Festival holidays has exceeded expectations. The popularity of summer travel remains unabated, and residents' travel demand continues to be released. This year's Mid-Autumn Festival and National Day holidays are combined, and Chinese tourists have an eight-day extended Golden Week. Coupled with the further liberalization of outbound travel, it is expected that the "National Day" holiday tourism will hit a new peak.

In terms of investment opportunities, in the travel chain sector: in the scenic area sector, bookings for tour products during the Mid-Autumn Festival and National Day holidays are booming. It is recommended to focus on cost-effective Changbai Mountain, Mount Emei A, Huangshan Tourism, CYTS, and Sante Cableway; in the hotel sector, the proportion of long-term travel continues to increase. It is expected to drive the occupancy rate and average room price of the hotel industry to further increase. It is recommended to pay attention to Jinjiang Hotel, BTG Hotel, and Junting Hotel. Duty-free segment: Expansion of outbound group tours, doubling of flights between China and the United States. Airport duty-free is expected to usher in accelerated improvements. China Duty Free, which advocates focusing on expanding the area of ​​duty-free operations in offshore islands. Outbound travel sector: The list of outbound group tours has been expanded again. Travel agencies and platforms related to outbound group tours are expected to be the first to benefit. The recovery of outbound travel is expected to usher in a "super golden week". It is recommended to pay attention to Uoxin Travel, Tongcheng Travel, and Ctrip Group , Fosun Tourism Culture.

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Origin blog.csdn.net/csdn96199/article/details/132975373