In the OA replacement project of Lei Shing Hong Automobile, Shanghai Sige was highly praised by customers. Recently, Sigo and Ms. Zhuang Shuling, General Manager of Management Information System of Lei Shing Hong Automobile, conducted a dialogue and interview on issues such as enterprise digitalization and Sige's products, services, and experience.
About LSH Auto
Lei Shing Hong Auto entered the Chinese mainland market in 1993 and became the regional agent and dealer of Mercedes-Benz. In the same year, the first officially authorized Mercedes-Benz dealer in mainland China was established in Shanghai. Subsequently, dealer outlets were opened in important cities such as Beijing (1994), Qingdao (1996) and Xiamen (1997).
As of December 2021, Lei Shing Hong Auto's footprint has spread across 87 cities in China, and 191 dealership outlets have been established .
Lei Shing Hong Automobile has carried out many social welfare activities to add color to the society, donated to build Hope Primary School to support youth education, and donated money to complete the first Lei Shing Hong Hope School in 2007. As of 2022, there are 33 LSH Hope Schools across the country, benefiting more than 10,000 teenagers.
Cooperation background
The cooperation between Shanghai Sige and Lei Shing Hong Automobile started in 2018. With the development of the business, the original platform can no longer meet the current rapidly iterative business needs. From 2022, SIGO will provide LSH Auto with a low-code unified process management platform with a new micro-service architecture to replace the original platform.
The new platform inherits the advantages of the original platform in terms of stability and high concurrent support , and can quickly respond to business changes, realize unified to-do and unified performance analysis, and improve work efficiency and user experience.
Dialogue Record
01
Si Ge: How does LSH Auto view digital technology? Can you share some current digital achievements?
Mr. Zhuang: Digitization is an important means for enterprises to reduce costs and increase efficiency. At present, Lei Shing Hong's digitalization mainly focuses on the main business of marketing + services. For example, in the sales link, the electronic transaction process is realized through electronic contracts, electronic signatures and other functions; in the service link, online payment, electronic card coupons, etc. are provided for customers.
In a complete customer journey, we have significantly improved the work efficiency of dealers through online electronic transactions and services, such as electronic contracts, electronic payments, electronic coupons and other tools, and customers can check their contract signing at any time The status, payment status, and coupon usage status have greatly optimized the customer experience. At the same time, in order to better serve customers, we have also launched a smart assistant on the official account and applet, which can guide and answer questions for customers at any time.
02
SIGO: LSH Auto has cooperated with SIGO for many years. What is the reason for choosing to cooperate with SIGO?
Mr. Zhuang: The reason is that we fully recognize SIGO's products and service capabilities. For many years, Lei Shing Hong Automobile has been using SIGO products. SIGO products have supported the efficient, stable and trouble-free operation of Lei Shing Hong Auto's business, which left a deep impression on us.
This platform upgrade needs to consider the smooth migration and transition of hundreds of processes, as well as the smooth and efficient operation of millions of process instances, so when the platform is upgraded, we first think of Sige.
03
SIGO: In the cooperation with SIGO, what deep impressions did SIGO leave in terms of product, technology and service innovation?
Mr. Zhuang: Sige's consulting team left a good impression on us. At the beginning of the communication, Sige combined our actual situation and gave two implementation plans of privatization and cloud migration, and objectively analyzed the two The implementation cost and replacement risk of the scheme, and practical proposals for the scheme were given, which relieved us from a lot of worries and worries when choosing between the two schemes. During the implementation process, we conducted a comprehensive investigation and sorting out of our existing processes, unified the process and form specifications, and greatly reduced the workload of subsequent development and maintenance.
After we finally decided to go to the cloud, the development efficiency and user experience of the new platform were also very good. After the new platform was launched, we conducted an internal questionnaire survey on the user experience, and the feedback was good, especially the interface and interaction design are very user-friendly, which is very in line with the usage habits of business personnel. In addition, the functions of the mobile terminal are also very convenient to use, which greatly improves the experience of business approval and the efficiency of process execution in a variety of scenarios.
04
Si Song: After the upgrade of the digital platform, what intuitive experiences do you have?
Mr. Zhuang: The most impressive intuitive experience has two aspects,
On the one hand, the new platform provides an operation and maintenance platform. More than 90% of the operation and maintenance needs can be solved on this operation and maintenance platform, and the operation and maintenance platform is basically configured. Maintenance risks are greatly reduced, and the security and work efficiency of platform maintenance are greatly improved;
On the other hand, the business is clearer. The report function module of the new platform is very convenient to use, and can quickly conduct multi-dimensional business analysis, making the business situation clear at a glance.
Shanghai SIGO has been deeply involved in China's local BPM market for nearly 20 years, and has served more than 700 large & super-large enterprise customers in dozens of industries such as medicine, real estate, auto parts, and intelligent manufacturing , and has an excellent brand reputation in the industry.
In order to continuously improve customer satisfaction, Sige insists on investing heavily in research and development. By combining the best practices of many years of process landing, Sige independently developed a new generation of intelligent process platform "K2 Platform" that meets fast delivery, and established the Nebulogy Nabiyun brand, and launched the cloud-native enterprise-level PaaS platform "Nebulogy BPM PaaS " (NBS for short), and "Shuttle", a low-code and light application platform with strong process characteristics.
At present, SIGO has created a diversified product function matrix based on the enterprise-level cloud-native architecture, supporting elastic and high-performance organizations, rich integrated low-code development functions, completely independent and controllable, and fully adaptable to the Xinchuang technology environment. Fully meet the business needs of customers in different stages of digital transformation.