In the past year, driven by the metaverse concept, digital collections have been out of the circle strongly, making countless players crazy about it. This invention, which relies on blockchain technology and lives in the virtual world, is changing people's perception of collections. Especially when art and technology are constantly merging, the imagination space of digital collections is also getting bigger and bigger. It is undeniable that digital collections in the future will become the key for creators to interact with the public, allowing new concepts and new thinking to support a greater value space.
In order to allow more people to understand the digital collection market, Neverland CEO Bill and Neverland Art Director Yang Yang held a special live broadcast, bringing you the dreamy linkage of "art curation" and "WEB3" and unveiling digital collections together of mystery.
The following is the live interview transcript:
【First question】
Moderator: At present, the domestic digital collection market is very hot. Yang Yang, what do you think digital collections can do to motivate art creators?
Yang Yang: We know that for the early artists, both the expression channel and the transaction method were in a relatively single state, mainly represented by galleries or art spaces, and then auctioned. This type of physical artwork is basically kept privately after the transaction is completed, and there is no other form of preservation. In this sense, an auction is like a farewell ceremony for a work of art, but because the time and money cost of this ceremony is very high, it determines the audience of the work of art.
Generally speaking, the works of many art creators have to go through exhibitions every few years or even decades before they have the opportunity to be seen by the public, and in this way they can seek the "thought synchronization" they want spiritually. The emergence of Neverland is to bring more good works of outstanding artists to the public through the display form of digital art. Not only do artists have more benefits, but more importantly, they can find the same frequency of thought in the Neverland community DAO.
In addition, through the creative methods of digital art, the creative direction of some artists will also change to a certain extent, become more diverse and fuller, and at the same time inspire artists to collide with art and technology to create more Create inspiration and bring them greater breakthroughs and motivation.
【Second question】
Moderator: Since digital collections have such a good motivating effect, under this premise, Yang Yang thinks digital art is a flash in the pan or a new art development trend?
Yang Yang: Digital art will definitely be a new development trend, because no matter what field it is in, the development of any new thing follows the "existence is reasonable". For now, we are facing a wave of global change, whether it is the expression of art or people's views on artworks, they are all being updated with the changes of the times. It is undeniable that "digital art" is definitely an inevitable presentation of the development of the times.
At present, in many fields, digital art has indeed been widely used. For example, new media art with digital art as the core has become a part of the core of the digital creative industry. Its advantages such as low energy consumption, low pollution, and high employment are very important It has also played a very positive role in our current social and economic development. So even if digital art cannot be said to be the main direction of future art development, after all it cannot replace or cover traditional art forms, but it must be a new trend and form of art development.
I believe that the digital art form will inevitably develop continuously and rapidly, and the art presentation form of Neverland will also be created and developed in such a direction in the future, providing greater opportunities for art creators of different styles , more stable and healthier development platform.
【Third question】
Moderator: Indeed, art, as an asset with the condensed characteristics of thousands of years, is also a very representative Web3.0 application scenario after being integrated with blockchain technology. Yang Yang thinks why Web3.0 can make digital art valuable?
Yang Yang: At present, as long as digital art is mentioned, the first reaction is to link it with interests, but the future significance of NFT art is far more than how much the collection can sell. For many artists, the Web3 realm has reshaped the medium in which they create, including Neverland. We can use emerging technologies, blockchain technology and decentralization to better reflect the real situation of the digital world. More importantly, we believe that artists in any field would like their works to be unique, unique and not plagiarized.
Neverland's NFT can provide such uniqueness and irreplaceability. The work also has a unique digital mark on the blockchain. There are no other similar tokens with the same value. At the same time, the value will increase or decrease according to the market's popularity. Changes, this scarcity is highly matched and compatible with the original attributes of the artwork itself, and artworks or digital artworks are equally valuable.
【Fourth Question】
Moderator: As Yang Yang said, for digital artworks, the special features of Web3.0 can make them more valuable. So what new opportunities and challenges does Yangyang think Web3.0 has for art practitioners?
Yang Yang: For art practitioners, there are many new opportunities and challenges in Web3.0. Because the boundaries of art are constantly expanding at present, art practitioners in any field can find groups with the same ideological, aesthetic and even cultural frequency through the Internet, and more art practitioners carry a certain significance of the times. In the past, it was difficult for ordinary creators to find a suitable channel or space to display their works, but the development of the Web3 field and the emergence of major NFT platforms have given artists more additional exposure, a large amount of traffic, and even ways to realize cash.
It is under such a trading scenario that there are bound to be certain requirements for artists, not just iterative innovations in works, but also comprehensive requirements for artists themselves, involving collectors, communities, DAO development, online Online and offline communication and interaction, etc., are new challenges and opportunities for art practitioners.
[fifth question]
Moderator: Under these opportunities and challenges, could you please share with us, Yang Yang, why you choose to engage in the emerging industry of digital art?
Yang Yang: Actually, I chose to engage in digital art mainly because of my expectations for this new type of industry. At present, digital art does show more possibilities of the interaction and fusion of things in different fields. With the support of the digital field, the art field has jumped out of a stalemate in the scope of traditional cognition, and has also produced more communication languages suitable for the current digital age, allowing art to break out of the situation. The same is true of what Neverland has done. It hopes to inherit and carry forward the traditional art of our country through digital art, and hopes to innovate the cultural industry and lead the industry to flourish.
Therefore, whether it is in the digital field or the art field, digital art is a multidisciplinary intersection and integration. Once people really enter this industry, they will find that it covers not only comprehensive digital technology, art design, Internet thinking, but also the in-depth understanding of digital life, games, interaction, 3D images, new media exhibitions and many other fields. Explore and expand.
For now, this industry is a brand-new industry full of vitality and unlimited possibilities, whether in the global higher education system or the employment system, which is also our original intention of choosing this industry. I believe that the emergence of Neverland as the first digital art curation platform in the country at this time will inevitably have more profound and unique significance in this industry.
【Interactive Q&A】
Moderator: Next, there will be an interactive question-and-answer session, which will be answered by CEO Bill and art director Yang Yang. If you have any suggestions for Neverland, you can put them forward, and we will listen to your suggestions seriously and humbly.
@MHDFANS : There are too few activities, change the plan!
Answer: My family, thank you very much for your support to Kojima, but the planning really cannot be changed. Due to the limited planning manpower, in order to plan more exciting activities for everyone, please give Kojima some more time to plan. Hair is about to fall out.
@PLAYNFT : I hope that the island will reflect its own characteristics, hold "island action", "sea activities", "defend the island" and other themed activities, pay attention to hype issues, lock-up issues, and withdrawal speed.
Answer: We are going in our own direction, so we are doing difficult but correct things. There are indeed many problems that need to be faced, but Kojima has been seriously solving them, such as the speed of withdrawal, new updates and activity speed, etc. As for activities, when the time is right, we will try it in the community. All in all, the growth of Xiaodao is inseparable from everyone's joint maintenance. In the future, Xiaodao will continue to develop healthily, safeguard the rights and interests of all collectors, and never touch the bottom line of speculation and cutting leeks.
Moderator: The user base of Neverland has reached 500,000 from its birth to now. Thank you very much for your company. We have witnessed the bumps and bumps along the way of Neverland. We also pay attention to the problems encountered by the islanders and accept everyone’s support with an open mind. suggestion. I believe that with the maturity of the digital collection track in the future, Neverland will break through the boundaries of digital collections, allowing more people to approach, understand and love digital collections, and boost the development of the digital collections market