NFT stands for Non-Fungible Token and is a unique digital asset. Any asset bought with digital currency in the virtual world is definitely yours. Simply put, it is the confirmation of digital copyright. Digital collections are completely different from NFTs. Most people in China are still willing to call NFTs digital collections, which is an unreasonable title adopted to avoid sensitivity. The difference between digital collections and NFTs is that digital collections lack "T", and "T" refers to "Token", which means tokens. Cryptocurrency is banned in our country, so NFT cannot be used, so people thought of using "digital collection" instead of "NFT".
The development process of the NFT digital collection system platform includes:
1. Preliminary preparation
(1) Determine the target group and project name;
(2) Collect relevant information, understand the status quo of the industry, and analyze the advantages and disadvantages of similar products;
(3) Determine product positioning, including functions, pricing, etc.
2. Requirements analysis and design
(1) Demand analysis: market research, user research, feasibility study;
(2) Design stage: function design, interface design, database structure design, etc.;
(3) Conduct tests, fix bugs, and release online;
(4) Improve and modify according to the collected user feedback information
3. Promotion
In the process of development of the digital collection platform, its core lies in promotion and drainage. The traffic mainly comes from users. A website with traffic needs to do a good job of drainage and promotion.
(1) Website optimization: Before optimization, the website needs to be designed first, and then the page should be optimized.
(2) Content creation: Drainage can be carried out through pictures, videos, audio, text and other forms to deepen people's understanding of products, thereby promoting people's desire to buy.
(3) IP advertising: You can do some activities, such as recharge to give benefits, register to give gifts, etc. When doing activities, put your own products in for promotion, so as to increase traffic.
(4) Brand cooperation: When people buy goods, they tend to trust famous brands. You can attract users' attention to the platform by cooperating with well-known brands.
(5) Activity drainage: You can attract users by organizing activities such as grabbing red envelopes, giving benefits, and lottery draws.
4. The maintenance in the later period must keep pace with the times, pay attention to market dynamics at all times, and only by continuous research and improvement can it develop for a long time.