At present, China's industrial Internet and related industries are booming, and it has gradually entered the stage of rapid popularization led by innovation from the initial construction stage of laying foundations and platforms.
According to statistics from the Ministry of Industry and Information Technology, as of now, there are more than 3,100 "5G+Industrial Internet" construction projects across the country, and more than 150 characteristic platforms with certain industry and regional influence. Among them, the number of industrial equipment connections on key platforms exceeds 79 million, and the number of industrial apps There are more than 280,000, and the development environment continues to be optimized.
As a large industry accounting for 7% of GDP, the construction industry has not yet been subverted or changed by the Internet due to its backwardness in informationization and industrialization. With the rapid development of the "Industrial Internet" and the promotion of prefabricated construction policies, the development of the Industrial Internet in the construction industry has really kicked off.
As one of the most important paths for the construction industry to solve the pain points of the industry and optimize the efficiency of the overall industrial chain, the Industrial Internet is driven by data and combined with industry characteristics, and collects, aggregates and analyzes all-factor information on the construction industry chain through a new generation of information and communication technology. The goal is to Optimize the allocation of all elements of the construction industry, promote the coordinated development of the entire industry chain, improve the overall efficiency level of the entire industry, and promote the high-quality development of the industry.
The application and popularization of the Industrial Internet in the construction industry will be a creative revolution in the development of the construction industry.
As a demonstration industry Internet platform of the Ministry of Housing and Urban-Rural Development and a key industrial Internet platform enterprise in Jiangsu Province, the industrial Internet platform independently developed by Jiangsu Lezhu Network Technology Co., Ltd. is based on the two core businesses of digital supply chain and intelligent supervision of construction sites, and has already taken the lead in the digital transformation of the construction industry. The forefront of service providers, serving thousands of companies.
"Industrial Internet is a technology-intensive and knowledge-intensive industry, which has high requirements for innovative R&D and application of cutting-edge technologies, and requires very high and continuous R&D costs to support it. Many small and medium-sized enterprises in the industry, even Large-scale central state-owned enterprises want to transform, but they can’t find the optimal path. Next, the long-term development path of the industrial Internet platform must be a consideration of the business model.” Zhang Fengfeng, founder of Lezhu, said.
What can the construction industry Internet platform do? What is the business model for profit? These are areas that capital cares about and is more questionable.
iResearch pointed out in the research report that as a national strategic emerging sunrise industry, the business model of the Industrial Internet in terms of network, security, equipment transformation and other infrastructure deployment levels is relatively clear and traditional, but the platform business model at the core of the industry is still being explored With abundance, a foregone conclusion has not yet been reached. Some consumer Internet platform economic models have also appeared in the industrial Internet, but the latter ToB/G enterprise service is quite strong, and the diversification and complexity of traditional industrial scenarios also determine that the commercial value of the industrial Internet platform is mainly focused on individuality On the whole, the contradiction between fragmented demand and large-scale supply is prominent. In the future, extending to generalized and reproducible standardized products and services will still be one of the key paths for the industry to expand commercial value.
However, the good news is that Jiangsu Lezhu Network Technology Co., Ltd., established in 2015, has been focusing on smart construction site supervision business from the beginning, to the technological innovation and research and development of intelligent Internet of Things. To meet the needs of the construction industry, grasp all the elements of the digital supply chain in the construction industry and the core points of the whole process reform, and firmly lock the business into the five application scenarios of "people, machine, material, management, and business". The application of this technology will completely open up the operation and management system of the industrial supply chain, and carry out personalized PAAS customization services for the supply chain based on the development characteristics of each enterprise in the industrial chain.
Zhang Fengfeng has worked in the front line of construction for nearly 20 years. He is well aware of the pain points faced by the industry. Lezhu's characteristic IoT product "Guardian Smart Helmet" is a typical representative of the company's true IoT and digitalization of workers' wearable equipment. In the past, who would have thought that a small hard hat could be used for real-time intercom, intelligent early warning, working hours calculation, safety education, and even to wear a helmet to protect workers' lives and reduce engineering risks? Zhang Fengfeng once said that in the future, such helmets may also include alcohol warning, smoke alarm, and medical assessment functions. Big data empowering the construction industry will release a huge energy field, and everything is possible in the future.
Let’s talk about the development of the digital supply chain of the construction industry. This is not a simple path. The supply chain of the construction industry is extremely complex. It is not easy to coordinate the entire chain on the same platform for management, intercommunication, and transactions. In 2015, while accelerating the innovation of intelligent hardware and intelligent supervision software services, Lezhu simultaneously extended its business line to the field of digital procurement of building materials. The procurement transactions in the construction industry involve bidding, quotation, business communication and negotiation, plan execution, logistics control, payment Solutions, financial services, after-sales tracking and other processes, each of which requires professionals who understand both technology and industry, and the transaction process is faced with problems such as long billing periods, high financial pressure, and collaborative management from offline to online transactions. In which links of the entire transaction chain to create customer value and how to drive platform profitability are all the nodes that Lezhu bravely gnawed at.
In the process of advancing from electronic procurement to digital supply chain, enterprises will go through the five progressive processes of digital supply chain development, from online, to integration, to automation, intelligence, and finally to ecology.
According to the research of Yibang Think Tank, my country's digital procurement development has completed the first three stages, completed the internal integration and coordination stage, realized digital procurement, and is entering the digital supply chain stage and entering the digital intelligent procurement. In the process of upgrading digital and intelligent procurement, only nearly 30% of enterprises have achieved intelligence, and the upstream and downstream supply and demand sides can respond in real time, so as to realize procurement and production coordination and intelligent coordination.
In the process of advanced intelligent development of the domestic digital supply chain, Lezhu must be an enterprise that cannot be ignored. With the digital supply chain SAAS system and PAAS personalized customization system, he has opened up a new supply chain business model. This business model To put it simply, it is to empower buyers through a huge supplier database, and the profit point of the platform is locked in technology and data. Moreover, Lezhu's self-developed digital supply chain platform masters the core technology and underlying data resources. This is a part that cannot be copied and replaced, and it is also the core profit point in the entire domestic industrial Internet development environment in the future. Just like when Huawei secretly developed the operating system "Hongmeng" and was suppressed and sanctioned by the United States, the fundamental reason why the United States is "fearful" of Huawei is that whoever masters the core technology is the biggest winner. This also shows that the core technology must be controlled by itself. The importance of hands.
From a macro point of view, the rise of the digital supply chain PASS personalized customization service concept is to meet the long-term procurement needs of state-owned enterprises, large and medium-sized enterprises, and to help enterprises develop their own personalized digital supply chain platform, which aggregates abundant supply Provider and manufacturer resources, and expand the functional sections applicable to the internal operation of the enterprise, to help enterprises realize the transformation and upgrading of digital procurement while comprehensively saving the explicit cost (price) and invisible cost (time, management, operation) of procurement. This is a clear value creation that uses digital supply chain technology to help companies reduce costs and improve efficiency. This kind of profitable business model and business system that does not rely on the internal resources of large groups will be a key consideration for industrial Internet companies to go public and gain recognition from the capital market.
At present, the Lezhu digital supply chain system has been operating smoothly, realizing the centralized procurement of standard and non-standard products in the whole industry, and the matching transactions of bulk building materials. Nowadays, under the situation of strong construction of industrial Internet and strong development of digital economy, whoever can provide personalized service in the supply chain will take one step ahead of the industry.