The data dry goods in Xiaomi's 597-page prospectus are all here!

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Introduction: On May 3, 2018, Xiaomi officially submitted its prospectus to the Hong Kong Stock Exchange. According to a professional, under normal circumstances, it takes about half a year from the submission of the application to the official listing, so Xiaomi should be officially listed in the second half of this year.


There is still no conclusion about Xiaomi's valuation. Conservatives believe that it is around US$70 billion, and some say that Xiaomi's valuation will exceed US$100 billion.


Xiaomi's prospectus has been published by many media. In addition to Xiaomi's own information and data, the prospectus also includes analysis of the current situation and future forecasts of related markets such as smartphones, mobile Internet, and wearable devices. There are a lot of dry goods. The big data editor has compiled some of the contents of the prospectus, hoping to help you.



01 Revenue and Profit


Xiaomi's revenue in 2017 was 114.625 billion yuan, a year-on-year increase of 67.5%. Compared with 2015, the revenue growth in 2016 was not obvious. The net profit in 2017 was 4.7. Lei Jun once promised that the comprehensive net profit rate of hardware would never exceed 5%, which is basically not fooling.


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Operating income is trending towards globalization, and the proportion of mainland China is decreasing year by year.


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02 Business Model and Industry Status


In terms of business model, Xiaomi proposed the concept of "Triathlon", and Lei Jun also emphasized that Xiaomi is "not just a hardware company", but hardware revenue still accounts for a very high proportion.


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In the fourth quarter of 2017, Xiaomi's market share in mainland China was 13.9%, ranking fourth; its market share in India was 26.8%, ranking first. In contrast, the figures of several rivals Lenovo, OPPO and Huawei are not very good.


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In the past three years, the average selling price of Xiaomi smartphones has remained between 800-900 yuan, without much change. In terms of sales volume, it was the lowest in 2016 and had a negative growth. In 2017, it ushered in a substantial increase.


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In terms of IoT, in addition to citing its own data, Xiaomi also cited competitor and industry-wide data analysis and forecasts provided by iResearch. From the data point of view, the number of IoT terminals will maintain high growth in the next few years.


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03 Land and Buildings


Millet is also considered a homeowner, and he is also a local tyrant.


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04 Fundraising purpose


At present, Xiaomi's total fundraising amount has not been disclosed, but the use of fundraising has been classified in the prospectus.


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05 Sponsor


CLSA, Goldman Sachs and Morgan Stanley are joint sponsors.


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06 Board of Directors and Executives


Xiaomi will also become the first high-tech company to be listed on the Hong Kong Stock Exchange after the Hong Kong Stock Exchange implemented the new policy of "same share with different rights" this year. The "same share with different rights" is also called the AB share structure. The company's management holds A shares and has high voting rights; ordinary shareholders hold B shares and have low voting rights.


According to this estimate, Lei Jun, who holds 31.4124% of the shares, will have more than 50% of the voting rights and can control the future of Xiaomi.


In addition, if Xiaomi's market value is calculated at $100 billion, Lei Jun's worth reaches $31.4124 billion.


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07 employees


As of March 31, 2018, Xiaomi had a total of 14,513 employees, including 13,935 employees in mainland China.


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The information comes from the prospectus of Xiaomi Group, edited and organized by big data.


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