1. WeChat Open Platform
Mainly for mobile application/web application developers, providing WeChat login, sharing, payment and other related permissions and services.
The WeChat open platform also provides a data statistics function for developers to count data such as login and sharing of access applications.
Access steps
For example, the Jingdong APP needs to use the WeChat login, sharing and WeChat payment functions. First, register the WeChat development platform-developer account, and create a Jingdong APP on the WeChat open platform according to the following process:
After passing the review, you can obtain the following primary permissions. If you want to obtain higher permissions, such as WeChat payment, you need to apply separately. For the specific WeChat payment permission application steps, please refer to the attachment "Mobile Application - WeChat Payment Permission Application Process"
2. WeChat public platform
The WeChat public platform is used to manage and open WeChat public accounts (including subscription accounts, service accounts, and enterprise accounts). Simply put, it is the background operation and management system of WeChat public accounts.
Background function (introduced by service number)
(1) Basic operation functions: After the official account application is successful, you can get the group sending function, automatic reply, custom menu, and voting management;
(2) Advanced functions: The WeChat public platform also provides the following advanced functions to enrich the official account, and the following permissions require secondary development.
(3) WeChat payment: provide WeChat payment capabilities in the official account, and the same as the mobile application, it also requires a separate application, and the process is similar to the mobile APP process.
(4) Management: including following user management, message management, and material management
(5) Promotion: Including advertisers (targeted advertising, accurate promotion of their own services) and traffic owners (obtaining advertising revenue on a monthly basis)
(6) Statistics: user analysis, graphic analysis, message analysis, interface analysis (customized menu calls)
3. Merchant Platform
Whether you are applying for a public platform merchant or an open platform merchant, after the application is successful, you will have a merchant platform account, and you can log in to the merchant platform to operate.
?The merchant platform is mainly used for WeChat payment. If the APP or official account needs to access the payment function, then you need to apply for a public platform merchant on the public platform, or apply for an open platform merchant on the open platform. After the application is successful, a merchant platform account will be allocated.
[email protected]: Registered Open Platform
[email protected]: Registered open platform
[email protected]: The subscription number of the registered public platform
[email protected]: WeChat applet