1. Website display

front page:
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Article page:
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2. Search engine friendly website structure

1. Search engine friendly website structure

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Concise, clear navigation:

2. Breadcrumb Navigation

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Add the following code to the appropriate position of single.php (or other appropriate position of the page that needs to display breadcrumb navigation
, the selected theme is different, it is different, the example is the wordstar theme)

<?php if(function_exists('yoast_breadcrumb')){
    
    yoast_breadcrumb('<p 
id="breadcrumbs">','</p>');}?>

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3. Avoid Spider Traps

1. Subdomain and directory selection

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2. Robots file

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 User-agent: *
 Allow:/
 Disallow: /wp-admin/
 Disallow: /wp-includes/
 Disallow: /wp-content/plugins
 Disallow: /wp-content/cache
 Disallow: /wp-content/themes
 Disallow: /wp-*
 Disallow: /wp-login.php
 Sitemap:http://www.fzuem.com/sitemap_index.xml

3. Make spiders not follow nofollow

<a href=“http://www.fzuweb.com/" rel="nofollow">这里是锚文字</a>

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4. URL address optimization

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Static URL: Dynamic URL is extremely unfavorable for search engines to crawl web pages
. Dynamic URL: URLs with characters such as "?", "=", "%", and "&" and "$" appear in the URL.
Static URL: The whole URL does not contain "?", it can be regarded as a static URL, the obvious difference is html/htm. ends with Html.

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