Is the public cloud market saturated?
Don't panic!
We are talking about the "traditional" public cloud market
What is a traditional public cloud ?
There are two major characteristics
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➊The main customer base is the Internet industry
(Games, e-commerce, social networking, live broadcast, short video...)
These former high-growth "gold mines"
Let public cloud vendors earn the first, second, and third pots of gold
Today, these gold mines have bottomed out
Larger ones choose self-built
The ones that are not big have limited growth potential
Therefore, these "mines"
Unable to support the continued high growth of public cloud
➋The deployment model is based on "central cloud"
When public cloud service providers build cloud data centers
Choose a region with good network resources, high population density and strong consumption power
Build multiple regions and AZ
Provide general services for global/national customers
Looking at the global node construction of major cloud vendors
Can't be so
This layout caters to the needs of Internet customers
Also in line with the original intention of the first generation of public cloud resources to centralize
However, the Internet "gold mine" is being "digged out"
Traditional public cloud must find new gold mines
As a result, everyone sharpened their swords to B
↓
Traditional "Big B" industry
Government, finance, energy, transportation, manufacturing...
Under the general trend of new infrastructure and digital transformation
The demand for cloud migration is stronger, and the budgetary expenditure is larger
Become a new "gold mine" in the public cloud market
But want to dig a "new gold mine"
But you can no longer just use the original "old shovel"
↓
B-end big industry goes to the cloud
Pay more attention to data sovereignty, regulatory compliance, privacy and security
Also pay attention to the stability, reliability and performance of localized production business
Therefore, the centralized architecture of the traditional public cloud
Can’t fully meet the needs of these “bonanza” customers
so, major mainstream cloud service providers
Is quietly changing the cloud deployment architecture
↓
Evolution from centralized cloud to "distributed cloud"
So what is a distributed cloud ?
Just now, IDC, a well-known IT consulting organization
Published a blockbuster report
↓
"Distributed Cloud Local Cloud Service Market Research"
Source丨https://www.idc.com/getdoc.jsp?containerId=CHC47105120
The report states
The way customers deploy the cloud today
No longer limited to the central site of cloud service providers
It varies with the needs of business, data, compliance, and operation and maintenance
Were distributed deployment, which has been distributed cloud
↓
Distributed cloud = central cloud + local cloud
it's here
Central cloud, generally refers to the traditional public cloud
Local cloud refers to the cloud infrastructure close to the customer side
↓
➊Customer self-built data center—private cloud/proprietary cloud
➋Telecom operator/third-party service provider data center—hosted cloud
➌Cloud service provider data center close to customers—public cloud edge site
➊➋➌+➍
Form a "distributed cloud"
Ultimately, the cloud infrastructure of future enterprises
No longer dominates with one cloud , but at the same time
↓
"New shovel" to dig "new gold mine"
What's the difference?
This new form of distributed cloud
Different from the well-known hybrid cloud [public cloud + private cloud] concept
Distributed in different sites of the cloud , it is isomorphic to the
Use a set of technology stacks with public cloud central sites
↓
Therefore, this model
Often led by mainstream public cloud service providers
When actually landing
The essence is a "minified version" of the same structure of Dagong cloud
Deploy to customer site or hosted site
Eventually formed
Distributed deployment and multi-cloud collaboration
The benefits of this new form
it goes without saying
↓
Although it is a distributed deployment
However, the entire network is based on a unified technology base
we know
Public cloud vendors have strong technical capabilities and fast product iteration
Customers use the "Regular update of platform software"
Enjoy the most advanced technology bonus without spending energy
Local cloud retains some advantages of traditional private cloud
Formulate a reasonable budget as needed, and the cost is controllable
Compliance, high security, low latency, high availability
At the same time, it can seamlessly connect with the central cloud
No need to consider complex heterogeneous management issues
In the actual operation of developing "new gold mine"
"New Shovel" has two deployment methods
According to IDC report research
In this wave of distributed cloud wave of
There are two main types of gameplay
↓
Local cloud service mode 1: Lightweight deployment
Big central cloud, small local cloud
Big central cloud, small local cloud means
Mainly public cloud, supplemented by local cloud
Most of the business runs on the public cloud
A small part of the core business is placed on the local cloud
This deployment method is more suitable for a single enterprise customer
For example: retail industry, service industry, logistics industry...
Lightweight deployment model, typical provider is AWS
The product provided is called
↓
AWS Outposts
A big cabinet is a local cloud
The user places an order according to the subscription mode, single or multiple
AWS will deliver you home
IDC comment: Outposts provides the same software, services, infrastructure, management tools, development model and deployment model as AWS. Customers can use AWS public cloud products through Outposts, allowing users to get a truly consistent hybrid cloud experience.
Local cloud service mode 2: large-scale deployment
Small central cloud, large local cloud
Mainly local cloud, supplemented by public cloud
This model is very common among domestic B-end customers
(Local governments, vertical ministries, leading financial and industrial enterprises)
Their needs have obvious industry characteristics
Data sovereignty, network delay, service quality, security compliance
Have very strict requirements
Large-scale deployment mode, the typical service provider is Inspur Cloud
The core product is
↓
Distributed cloud platform of ICP unified operation and management
Can be deployed in central DC, regional IDC, edge DC
Distributed cloud nodes through a unified OpsCenter
Carry out unified operation and maintenance management
IDC comment: The local cloud service based on unified cloud management provided by Inspur is very popular in China's large government enterprises, especially in the government industry. ICP has been used in government, e-commerce, retail, finance, manufacturing, education, media, medical and other related industries that require high data sensitivity, strong privacy, and security.
Miners of "new gold mines" in major industries
How is the "new shovel" used?
Application scenarios for "local cloud"
IDC selected multiple real cases
Combining the characteristics of various cloud service providers
Summarize 4 categories of scenes
↓
❶
"Security-sensitive" business
This scenario is a “one-stop” service provided by Inspur Cloud for government cloud consulting, planning, construction, and operation for a province, realizing one cloud in the whole province and no data out of the province.
❷
"Local interaction" business
This scenario is a distributed core financial platform built by Alibaba Cloud for a commercial bank, becoming the first bank in China to successfully launch a distributed core account system.
❸
"Business Innovation" Business
This scenario is an intelligent digital platform built by HUAWEI CLOUD for an insurance company, attracting partners to settle in and jointly develop applications, and establish an open and win-win digital business ecosystem for the insurance industry.
❹
"Cloud Edge Integrated" Business
Scenario Case 1: A medical equipment company uses AWS Outposts for local computing services, preprocesses the data, and uploads it to the cloud.
Scene Case 2: the wave of cloud Chau industrial internet platform from the center of the cloud (cloud Chau), local cloud (province Industrial Internet platform), the edge of the cloud (intelligent plant node), the OpsCenter uniform nanotubes, one side of the cloud.
We can see from the landing cases of major cloud vendors
These scenarios are not covered by traditional public clouds
But it is the emerging rigid demand of big customers in the B-side industry
Therefore, distributed cloud will replace traditional public cloud
Demand for " local cloud" construction will surge!
The IDC report’s forecast also emphasizes this point
IDC to local cloud
Forecast views of future progress
❶
Reach the same destination by different routes, local cloud
development trend
Local cloud will become an important choice for future cloud services
Eventually everyone will go to the " local cloud road "
❷
The local cloud market will win rapid growth
❸
Chinese market, three types of players benefit
The Chinese market has strong demand for local cloud
Three types of players are trying
And the first type of players dominates
Among them, the wave cloud
Sparing no effort in the strategic layout of distributed cloud
Has built the country's largest distributed cloud
Innovative cloud ecosystem for co-prosperity
↓
It's 2021
Public cloud has developed in the Chinese market for 10+ years
Is entering a new stage
Distributed cloud, right now
Local cloud, work hard for miracles
(The article is transferred from the extra large, thanks)