Swipe to pay and connect to the merchant mini program to open up users' membership rights

In April 2019, face-based payment was considered not only to solve the payment problem, but also to help merchants open up all channels online and offline. The September press conference represented that the digital marketing brought about by face payment is only the beginning of the entire offline business transformation, and the digitization of services of offline merchants can be carried out with the help of face payment.

WeChat actually has similar considerations. At the Frog Pro conference, WeChat introduced the changes that dual-screen devices can bring. The consumer-facing side of WeChat Frog Pro presents membership rights, new product offers, etc., while the cashier-facing side is the user's past consumption data tags. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details

In addition, face-swiping payment can also be connected to the user's membership rights and connected to the merchant's small program. When the cashier sees the user's current purchase of goods and past records, he can use the small program to play the corresponding marketing information to the consumer. Alipay is also thinking about membership marketing. While releasing the new Dragonfly device, Alipay also officially launched a light membership service, which connects Zhima Credit and Huabei's capabilities. Users can first become members through credit points or freeze Huabei quota, and then based on the rights they enjoy Deducting membership fees greatly reduces users’ concerns about membership activation.

Dragonfly is an important entry point for light members. When consumers pay, merchants can play light members' advertisements on the screen. After users have opened up, they can directly enjoy the rights and interests or after payment is completed, light members' advertisements will appear in due course. At the current stage, the role of swiping payment devices on membership cards, coupons and digital marketing has become an industry consensus. The cameras of Dragonfly and Frog meet the demand for face-based payment, and the matching screen makes payment more possible.

However, the current status of face payment is that the general direction has been established, the specific implementation and the functions of each business are more suitable, including the implementation of government affairs, life payment, hospitals and other scenarios, and it still depends on WeChat, Alipay, and service providers. Explore together with merchants. A service provider connects an electronic scale weighing fruit with a face-swiping device. After developing and configuring the ability to connect to Alibaba Cloud, you can put an apple on it, say the apple by voice, and the electronic scale can automatically identify and match the unit price. Weighing and pricing. It's like an intelligent voice assistant, silly, but it feels very future.

Henan Zhangyou Electronic Technology Co., Ltd. was established in March 2015 and applied for high-tech enterprise certification in 2018. Based on the business philosophy of "make payment easier", we provide offline service providers and merchants with convenient and fast mobile payment software and hardware products and services. The main business includes aggregate payment SaaS platform services, mobile payment cash register hardware product development and sales, and merchant membership marketing services.

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Origin blog.csdn.net/shuimengan8/article/details/112890582