1. Ideas
1.1) Point, line and surface thinking: point (each local feature), line (a main logic), surface (unified layout and style)
1.2) Design principles: symmetry (tidy), contrast (prominent), virtual reality (level), retention White (space), golden ratio, 102030 (10 pages, 20 minutes, 30-point font)
1.3) Visualization: point of view visualization (picture), data visualization (picture/table)
1.4, style reference: finance (chart), product Announcement (video/picture), report (master/theme), technology (architecture, application)
2. Design
2.1) Text: Prominent size, format, and distance
2.2) Picture: HD, expressiveness, proportion, level, position, shape, momentum, 3D
2.3) Hue: warm and cold, light and heavy, virtual and solid, contrast, colorless, gray, Transparency
2.4) Typesetting: grasp the visual center of the page, unified style, plate rate 40-70%, blank space
2.5) Perspective: unidirectional (horizontal and multidirectional), oblique, S-shaped, chessboard, center divergence, scattered points, circle arc