The essence of knowledge payment is to turn knowledge into products or services to realize commercial value. Payment for knowledge is conducive to people's efficient screening of information, and the payment also encourages the production of high-quality content. "Knowledge payment" is based on Internet thinking and Internet business logic, from the traditional knowledge exchange model based on physical objects to a new knowledge exchange model based on the Internet platform. There are many forms of "knowledge payment", such as WeChat, Weibo, and Zhihu paid reward forms, paid question and answer forms such as sub-answer, knowing, and snowball, paid column forms of getting and opening krypton, as well as Himalaya and Zhihu. There are many forms such as live and paid courses of 99 students.
As a new model of knowledge exchange, "Knowledge Payment" has a strong momentum of development and a huge demand group. Its birth is a spontaneous result oriented by demand. However, "payment for knowledge" also faces some problems. How to effectively deal with the problems faced in development and the new problems that are constantly brought about by development requires effective regulation and reasonable guidance.
Taiwan’s own construction and development ideas are crucial to the future of "knowledge payment". It is user-oriented, enhances users’ personalized needs and user experience, and improves the protection mechanism for the interests of knowledge creators and consumers; perfect content screening and promotion mechanisms , To avoid content homogeneity to the greatest extent, and to improve knowledge quality; improve the screening and evaluation mechanism of knowledge producers to achieve quality source control; the payment platform builds its own knowledge industry matrix, and transfers the dependency type to the endogenous knowledge industry structure to improve Internal mechanism is the basic prerequisite for the development of "knowledge payment" industry.
In general, the three main business models in the current payment for knowledge market have their own advantages and disadvantages, and the platform-based knowledge aggregation subscription business model. The diversified profit model and the consistency between content production and platform positioning have laid the foundation for the long-term development of the brand. Some business models have unique operating paths, but they still need to explore more mature profit channels for long-term development. Of course, under the fast iterative Internet technology, the business model of any industry cannot remain unchanged, and the future trend of separation and integration will be an important topic in front of all knowledge-paid products.
As a cost-effective knowledge payment system, knowledge payment system vendors help build exclusive knowledge brands, which are the first choice of content creators!