Nowadays, Push Notification has become an indispensable means for products and operations to increase user activity in apps. Using push notification to send messages to users can serve as a reminder and enhance user stickiness. But the regular news push is the same. How to make your news push stand out from the mass of messages and attract more users to click?
The current Huawei push service provides 5 different notification styles, which can effectively enhance the practicability and readability of message push, help you better attract users and increase user activity!
1. Conventional style, concise and clear content
The regular style is the typical message style of Huawei's push service, covering the message icon, application name, push title, and content. In addition, it also supports the presentation of message summary, allowing users to understand the message overview through the push content.
Sending a concise one-sentence content in a conventional style is simple and direct, and can sometimes create suspense, causing users to think and click behavior, which is very attractive.
2. Large text style, multi-line content at a glance
For information pushes and news pushes, operators often hope to show users as much information as possible with the help of a limited push window, so that users have a complete understanding of the content.
Huawei push large text style supports displaying multiple lines of content. When there are more texts in the push content, all texts can be automatically displayed, so that users can quickly obtain information without opening the application and realize valuable push.
3. Emoji style, rich and vivid copywriting
When sending reminders and notification messages to users, if you use a communicative tone and add some small expressions to the copy, it will be more favorable for users. Using the emoji style of Huawei Push Service to add emoticons to the message push can make your push content more vivid and interesting.
Four, notification button style, easy to track the push effect
Adding a prompt button to the message notification can play a role in suggesting that the user clicks, and it is easier to promote user activity.
Use Huawei push to add a button, you can customize the button and customize the jump page. After the user clicks the button, the corresponding jump action can be triggered, such as clicking "Learn More" to jump to the application homepage. In addition, custom parameters can be sent to the application when configuring the button to track the conversion effect of user clicks.
5. Multilingual display to help global operations
For globalized applications, it often involves pushing messages to users in different countries and regions. At this time, if the notification message can be presented in a localized language according to the user's language, the push effect can be better.
Using Huawei's push internationalized multilingual display function to display the title and content of the corresponding language according to the local language changes of the mobile phone can not only personalize the push message to improve the push effect, but also effectively reduce the burden of operational translation and improve operational efficiency.
The above is an introduction to the five different message push styles of Huawei's push service. Operators can choose the appropriate notification style according to different scenarios, and display the rich notification styles to maximize the attention of users.
To learn more about Huawei's push content, you can click on the link to the Huawei Push official website to learn more. We look forward to your joining!
Original link:https://developer.huawei.com/consumer/cn/forum/topic/0201434265245480087?fid=18
Author: HUAWEI-HMS Core