Many seo technicians believe that website keyword ranking is decisive for the content of the article. In fact, this is not the case. The article content plays a very important role, but the website wants to achieve fast ranking but the focus is not on it. You may see that some websites have very little content, but their keyword rankings are on the homepage and continue to be stable. So why is this? In fact, here they use the fast ranking in seo technology, then someone will ask? Isn't the fast ranking the user experience clicking this piece? In fact, this is just one aspect. There are more core operations that can quickly improve the keyword ranking of our website.
In the search engine algorithm, there are many factors that affect the ranking of our website keywords. They are roughly divided into three parts: link weight, page weight and user experience. Specifically, the core is split according to these three categories, as if we were learning On-site optimization and off-site optimization have been used. On-site optimization is the optimization of website pages. Its function is to make our website more in line with search engine specifications and user experience. Off-site optimization is mainly to make our website through other platforms Being introduced is a kind of voting function. It is like the first time we meet a stranger, we don’t know anything about him, but through others’ introductions, we can get a general understanding of some of the person’s situation, and optimize outside the site. Mainly the external chain. Its function is similar. The meticulous optimization inside and outside the station can quickly improve the keyword ranking of our website.
To optimize our website to achieve fast rankings, we need to start from these points. First, we need to set up an advantageous homepage TKD, because the first impression of search engines on the website is this. The homepage TKD told the search engines. What does this website do and what is its positioning? So how do we draft the title? First of all, what do we need to position ourselves for? Then who is our website serving? What can the website provide next? Then filter the unwanted words according to the Chinese word segmentation algorithm, so that we can create an advantageous title. Of course, this still cannot make our website surpass the peers. At this time, we need to carefully evaluate our website. , And competitive keywords are set on the homepage.
Because search engines crawl the content and links of the website, we need to set the core keywords and secondary keywords in the right position, so that our keywords can give full play to their effects. When we do these two At the same time, when we optimize at the beginning, we can find a better old domain name or pinyin domain name related to our industry. This is also a bonus in the search engine algorithm. In the early stage, we need to do some High-quality content, and then regularly go to the Baidu webmaster platform to push links.
Of course, after we have done the site optimization, we may find that the website still has no keyword rankings. This is because the search engine has an observation period for the new website, then how should we accelerate this observation period? Here we can speed up this slow process through off-site optimization. We can go to some high-quality platforms to leave our website links and brand names, and we can exchange some friend links with the same weight as our own website, which can greatly shorten During the observation period, at the same time, we can also do our own website optimization and promotion to increase the crawl frequency of our website, so that it can last one to two weeks to basically increase the keyword database of our website.
Xiaofeng’s blog concluded that in the process of website optimization, we mainly need to start from the user’s experience to continuously optimize the pages of our website, and appropriately do some operations that exceed our expectations, as long as we follow the formal optimization methods. Keywords have their competitiveness. If we want to achieve fast ranking, we need to understand the difficulty of the keywords first, and then we can improve the weight of our website and the rapid ranking of keywords according to the detailed optimization on and off the site. Hope the above The content can help everyone.