Google, Microsoft and IBM is a leading technology giants in many areas, though they have billions of users, but they have a business, over the years always follow the Amazon.
It is worth mentioning that this is not the business of e-commerce, but to a field named after the Amazon. Few people know that this company is still operating in another area, also affected the billions of users and monopoly, the world's number one industry.
Amazon's cloud computing infrastructure market share of more than the beginning of 2016, Microsoft, IBM and Google cumulative market share.
It is cloud computing, called Amazon Web Services (AWS), first published in 2006. Many investors feel that the decision of CEO Jeff Bezos doubt, because this is an area that seems unrelated to the e-commerce, Amazon's main business profits are falling, the cost of investment in human and AWS infrastructure is not small.
2015, Bezos proved that when he first announced AWS was "huge" profits right. AWS brought in $ 12.2 billion in 2016 profits of $ 3.1 billion.
What is Amazon Web Services? Amazon and its products will be defined as "cloud computing services." The main function is AWS compute, storage, security, data analysis, artificial intelligence service, networking platform ......
AWS two most popular service is part of Amazon Elastic Compute Cloud (Amazon EC2) and Amazon Simple Storage Service (Amazon S3). Both services provide users with unlimited resources, can be stored by rapid change range calculated. This is also a focus on cloud computing: the use of resources and cost flexibility helps developers to close fairly large group of technical infrastructure.
Many well-known companies and brands are AWS customers, such as: Netflix, Twitter, New York Times, the Nasdaq. For these companies, renting Amazon's infrastructure instead of self-development helps them focus on other technology and business issues, as chief technology officer of Netflix as ever shared. He also believes that when the user's needs can affect the rapid expansion of infrastructure, cloud computing companies such as Netflix is the best and most flexible solution.
Amazon involved in this seemingly unrelated areas is not accidental. In the early 2000s, they have a system to help build online sales site. However, when operating, Amazon is difficult to extend the complexity of the infrastructure and software systems. Then engineers provide a more independent, more simple solution.
When they realize that can offer services to organizations outside of the Amazon, Benjamin Black members of the organization presented an idea. CEO is also optimistic about the idea, even he envisioned a platform that allows anyone, including students living in the Board of Directors, the tools can be set up technology companies.
Google and Microsoft certainly can not ignore this potential market. So far, the two technology giants have products to compete with AWS, but they can not keep up with new features such as the Amazon. Amazon's cloud computing market share almost even with Google, the sum of the market share of Microsoft and Salesforce fairly.