Video production, the importance of color styling? Dongguan traffic Rain video production company shooting

　　We live in a colorful world, the world of our screen is also a splendid world. Dongguan traffic Rain video production company shooting as experience tells us, as a basic color screen means of modeling, in the conception of the production process of the promo, shooting, editing, etc. are all aspects play an important role. For example, how do we get a better look at the screen color composition, how to use color tone to heighten the atmosphere, and how to use color to highlight the theme of emotional tendency to shape the characters, to convey the concept of corporate culture and other issues. Colors are in corporate video production can not be ignored topic.
　　First, corporate videos in emotional tendencies
　　colors and emotions are closely linked together, inseparable, people in life we often come into contact with many specific color, and it results in a particularly emotional reaction, once this emotional response associated with the typical characters and typical business environment together even more so.
　　Corporate videos psychological commonly used in several color: red gives a lively, vibrant sense of life and warm, imaginative warmth; life green and budding, spring things are inseparable, it brings tranquility, comfortable and promising visual experience; blue easily bring sorrow, calm, and so vast association, the vast sea, will always lead to people's emotions induced in the visual impact of color; yellow gives a bright, easy visual stimulus, but also means harvest, rich and ripe, it gives a sense of joy and fulfillment.
　　Need to emphasize that the color of our emotional tendencies mentioned, not static, and summarizes these theories are based on general common law of visual color emotional tendencies. When we use the camera for color picture composition when there is combined with the specific target of the shooting scene and the main content of the performance to be treated different.
　　Second, corporate video screen in color performance
　　We made out of corporate video works, there will be a contrast of emotions tone of emotional tendencies. This makes trailer full play its advocacy role, the specific performance of the content on the screen, the emotional tone and emotion tendency to implement the color tone, which is very important. In the production of commercials, the use of color and the concept of enterprise combine to make the film to achieve enhanced tone, image-building purposes prominent corporate image and can give viewers a distinctive and strong visual appeal.
　　Here we need to explain what is understood color tone. In a promo, a paragraph or color throughout the whole chapter, we put it referred to as color tone. In a sense, the tone that is the mood. In general, the overall color tone, the audience can better feel the emotional themes and features keynote atmosphere.
　　In summary, we usually form the color tone is divided into two methods: one is the internal color on law, that is a conscious choice when shooting, color configuration, such as the background ambient color, character clothing color, props color; the other is the outer cover colorimetric method, that is by optical means when conscious or post-editing screen so that the color cast is formed.