SaaS accelerator, accelerated in the end who? Ali analysis of SaaS cloud strategy: corporate and ISV can not miss good text

Over the past two decades, China gave birth to a large number of high market value of the Internet giant's To C, 2C rapid development of the field, and 2B areas has been tepid. The past two years, at the C-terminal traffic saturation, the B-side digital transformation comes background, more and more Chinese technology companies have been gradually expand to the B-side. "To B or not To B, the result is To B" has become an important topic in the industry to explore. As a typical field TO B, cloud computing has been a battleground for each giant. Over the past decade, the infrastructure in the fast-growing cloud computing, IaaS areas showing highly competitive state, and the layout is relatively stable. How to Strengthen Enterprise service has become a major challenge facing the giants in the cloud. Overseas, in Salesforce, Workday and other SaaS companies have sprung up everywhere, and traditional business services giant Oracle, SAP also active in transition to SaaS model. Today, every area of ​​American business services market, basically SaaS success figure. The majority of China's SaaS business struggles at subsistence.

Ali cloud is not SaaS, but will continue to open PaaS layer capacity

With the intense competition in the field of IaaS, if only IaaS layer, the end customer can only be selected by manufacturer resource prices, this layer for enterprise computing just simple cost savings: all manufacturers offer similar products and services increasingly, corporate customers We can not be selected depending on the difference of value, but not in-depth help companies improve efficiency and accelerate business innovation and iteration. In business there is a strong demand for customized products and services that situation, PaaS and partners can help companies more efficiently complete the development of business systems, customization and integration. It means that the cost of upgrading business systems development threshold is reduced, and system efficiency is reduced, most importantly, to enhance the speed of iteration. Business more agile, can help companies better adapt to change and lead the business, helping companies become bigger and stronger. Therefore, the ability to build PaaS layer is crucial, but also gives SaaS PaaS to build more possibilities. After this background, since the beginning of 2019, the cloud computing IaaS through massive investment phase, leading companies have started to accelerate the layout in PaaS.

In March, Ali cloud officially released, "do not do SaaS, promote integrated" ecological strategy, a firm commitment to allow partners to do more and better SaaS, the space enterprise services to business and enterprise in-depth recognition known partner. At the same time it released a SaaS accelerator, as Ali SaaS cloud concrete floor reflects the ecological strategy. SaaS accelerator is eco-business platform and SaaS technology platform, its existence is very simple goal is to make a better partner to do SaaS, SaaS to sell, service is good business. Accelerator SaaS business platform, including fairs and Ali cloud heart choose two modes to help partners take advantage of Ali channels, brand, capital and other advantages, accelerate SaaS business and the sale of services, access to more customers, increase revenue and customer retention , crossing the chasm growth of SaaS, SaaS has become a unicorn. Technology platform can help complete the development of SaaS ISV products, cloud, customization and integration. This means that Ali cloud will leverage their core strengths, focus on IaaS layer, PaaS layer to create the maturity, stability and connectivity, providing complete cloud infrastructure, cloud platform and data processing system as a partner. On top of this, Ali cloud open technology capabilities, will be open to SaaS to create high-quality eco-partners. Since SaaS accelerator plans to release Ali cloud has been adhering to the concepts and ideas, focus was to develop SaaS market for partners to accelerate product development and build SaaS business.

Whether it is to do SaaS or PaaS, ultimately helping enterprises solve a problem: how to efficiently build and modify business systems, to meet the growing and changing business needs. Partners in the field of Know-How, plus the blessing Ali cloud commercial and technical side, which may be a help companies realize the digital transformation, meet business demands effective solutions.

Enterprise: PaaS or SaaS, self-development or purchase

2.0 cloud computing era, more and more enterprise customers are no longer limited to a single IaaS, but the convergence of ecological synergies with industry-specific needs of IaaS, PaaS, SaaS cloud integration service. On how to build enterprise business system, derived from the original demand it, businesses can have a self service system based PaaS basis (Build), or buy, custom SaaS (Buy) these two options.

For large enterprises, SMEs, different size and capacity of the enterprise, but also determines the different options for enterprise self-built or purchased there. Comprehensive, there will be "self-built large-scale enterprise SaaS" "large enterprises purchase / custom SaaS" "small and medium enterprises self-built SaaS" "small and medium enterprises to purchase / custom SaaS" four different build patterns. Ali cloud want a more open attitude to provide the appropriate methods and paths for different scenarios, to solve customer pain points and business difficulties.

For large enterprises, the first self-built business system means that higher input costs and personnel management more difficult. The more complex business processes, the greater the relative difficulty of construction, the longer the period, the more inputs required; secondly, self service system iteration speed depends on the bandwidth of its own IT staff, excellent business developer talent market scarce resources on, self-paced rapid development often can not keep up with business needs. So, if large companies have two paths to choose from, one is the use of appropriate infrastructure and cloud services, such as Ali cloud-station business architecture and technical architecture, enterprise PaaS to build complete enterprise, reduce business system development and maintenance on the basis of difficulty, and improve the efficiency of development; the other way is through the election of Ali cloud heart to acquire product quality and service are guaranteed of SaaS, while Ali cloud will open APaaS (application PaaS) capabilities of the platform and tools to help companies to reduce development barriers, improve development efficiency, customized to solve the problem of slow iteration.

For small and medium enterprises, it may not have the ability to self-built SaaS, PaaS itself does not require diversity, the more they care about is how to quickly build applications, and this, APaaS just be the perfect solution, including the purchase of customized after inefficiency problem can be solved, and even some strong capacity growth companies with a APaaS later, can be directly self-built SaaS.

Most of the needs of SMEs remains: Where can I buy both SaaS for enterprise usage scenarios have quality protection? Now our SaaS company very much, but the quality is uneven, Ali cloud heart election may be one of the solutions. As a SaaS accelerator is an important part of the heart selected by Ali Ali cloud cloud to pick the "best quality, best service, best reputation" of quality software, cloud the official self-brand endorsement market, providing the high-quality cloud software services , safer, more convenient, is the core of the entire supply chain from product quality control to meet the one-stop enterprise application needs. Currently heart SaaS category are selected in expanding, it is learned, in Hangzhou Yunqi General Assembly in late September will be released the third installment of the cloud Ali heart election SaaS.

ISV: different types, the same thing

SaaS market outlook is no doubt. Since the rich and diverse, multi-layered depth SaaS ecology, giant, impossible-take-all situation SaaS products. Only the formation of a good collaborative relationship, which can divide a huge cake. Ali cloud, but also to actively seek and ISV different kinds of cooperation. Whether the large and medium-sized ISV ISV, Ali cloud provides a non-invasive, non-exclusive capabilities, so you are free to choose.

First, the traditional management software vendors, SaaS Ali cloud strategy is both a challenge and an opportunity. With the deepening of integration, Siemens, SAP, Kingdee and other international and domestic top ISV and Ali cloud also deepening cooperation, the world's largest software service provider Salesforce CRM also announced a strategic joint Ali cloud provides to corporate customers service and support. In the SaaS market, the powerful combination is the best choice.

Second, SaaS innovator, they often face difficult to build, customize difficult, lack of platform, lack of opportunities these pain points. Ali SaaS cloud accelerator can provide these companies application development, integration, cloud, selling all of link solutions to solve their pain points and issues. Jutilaiyue, SaaS cloud accelerators will market as the core, to solve large-scale partnership, commercialization difficulties; with PaaS technology as the core, to provide convenient development tool for the joint venture to meet the customized service development speed; above cloud Kit Service in the form of "combined" to provide for the ecological partner Ali cloud cloud moved underlying technology to ensure cloud on partner applications secure, convenient and efficient, and can significantly improve the customer experience applications.

Third, a guest group for channel partners can take advantage of service creation capabilities provided by Ali cloud, quickly build a customer base, demand for products and industry solutions. Especially those with knowledge of the industry partners, due to the depth of the industry and its professionalism, its value can not be ignored. At present, Ali cloud has established a total distributors, regional distributors and other channels, multi-mode system. To achieve a national corporate customers multi-level, multi-faceted coverage.

Fourth, system integrators, Ali cloud will undoubtedly provide a rich variety of product matrix for them, to help them meet customer-specific needs, customized to enhance efficiency, reduce integration costs. The SaaS accelerator encompassed ApaaS - 0 Code / low-platform code development, and global integration solutions.

It is said that Chinese companies are willing to pay for the wishes of software, SaaS and willingness to pay is not very strong. But Ali cloud the view that the customer is never to pay for software or hardware, he is worth paying. Only by allowing customers to recognize the value, pay will naturally occur. And SaaS is to the enterprise customer presents the value of the most direct and efficient a product form of business, Ali goes really care about is helping partners to launch a SaaS product, is not able Watch business pain points, whether to meet the needs of enterprise customers and the case met the needs of enterprise customers, generating further value.
Ali SaaS cloud strategy, SaaS accelerator release date, has accumulated a lot of success stories. The first, after Chang Jie Tong and SaaS accelerator cooperation, the success of SaaS, the cloud market through the commercial operation of its product line break 10 million in revenue for three months; second, Ali cloud and whale-ho party building science and technology to build a cloud this new product, on the line after covering a total of 27 provinces, more than 4 million members, to help expand the market scale whale-ho. Third, Yunmeng network accelerator to cooperate with SaaS, business establishment in the market, which continues to widen, cooperation year and a half, gained the Yunmeng network of fifty thousand new customers, annual revenues have reached one hundred million, which is SaaS accelerator's first revenue unicorn. The fourth, winning SaaS accelerator interaction and cooperation, providing various sub-sectors of small programs, has acquired 5000 customers, and most of the customers come from three hundred forty-five tier cities, successfully captures the sinking market. Fifth, in terms of the depth of the industry, RPA Yum software and SaaS accelerator cooperation, implement a total of 188 processes that are automated scene has covered the scene more than 85% of the retail industry; Valley Kan information and SaaS accelerator cooperation should take, shorten product development cycle from six months to one month, project delivery cycle is shortened by two-thirds the cost of R & D investment is reduced to 1/10. Hospital individual needs are met, and vigorously promote the digital transformation of the traditional medical industry.

The face of fast-growing SaaS market in the future, Ali cloud will remain with an open mind, and cloud ecosystem partners win in hand, hand in hand into the new journey full of clouds. Ali will cloud any new progress on SaaS ecology, so stay tuned 9.26 Hangzhou Yunqi Assembly.
Ali cloud smart technology summit "to take you to learn more, hard-core technology, Pratt & Whitney comprehensive understanding of AI Ali cloud cover cloud services, the full intellectual capacity of AI development platform, algorithm, the AI industry..
HTTPS: //yunqi.aliyun. com / 2019 / hangzhou / schedule

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