With the development of large models, more and more companies are using AI to do market research and predictions.
A new era of smart marketing is coming to us✌️.
Zappi
Zappi is a powerful "market insight platform" that provides a wealth of tools and solutions to help users better understand and meet consumer needs during the advertising and product innovation process. By collecting and analyzing consumer feedback, we help users predict market trends, optimize advertising strategies, and improve product innovation.
Advantage
Comprehensive advertising and creative analysis
Zappi provides in-depth analysis of current ads and creatives, using statistics and user feedback to help users determine which ideas or campaigns perform best for current products.
Real-time monitoring and optimization
Zappi can monitor the status of ads in real time and provide effective management instructions. Additionally, Zappi’s concept testing tool allows users to find the best ideas through detailed feedback.
Integration of multiple tools
Zappi offers a variety of tools, including creative audio, digital, still, product testing and screening tools, and more. Meet the different needs of users in advertising and marketing activities.
Founder Steve Philips:
“
Traditional market research is too slow, too costly, and artificially sets a large number of simulations and assumptions, which in turn blocks effective innovation.
Source of material:
https://www.zappi.io/web/
At this time of technological explosion and information explosion, we are full of curiosity about the new things that are and will make life better, and we are full of enthusiasm to share them with you. Explore your surroundings and move forward together.
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iBrand Editorial and Translation Team
