This article was originally created by packaging expert SoftBank Cloud Merchant. Please do not reproduce without permission.
The year 2021 is turbulent. In the context of global integration and the post-epidemic era, the global economic growth has slowed down, which has greatly increased the valuation of blockchain projects. Thousands of times the valuation of blockchain projects is no longer a myth, and more and more projects are running to enter the blockchain market.
But how should blockchain projects be packaged? Among so many projects, how can you make your own project unique and stand out?
Softbank Cloud Business has been engaged in blockchain project packaging for many years, and has the following summary of project packaging techniques and methods:
1. Project creativity.
The novelty of a project is a big factor in its success. In the ten years since the advent of blockchain, almost every new creative project has come out every once in a while, and almost all such projects have been enthusiastically sought after by the market. After that, there are often some imitation projects that follow closely behind. If the first item eats meat, then the following items can only eat soup. Projects that are imitated later will be basically unprofitable.
2. Aesthetic packaging of the project.
This aspect should be familiar to the project parties. In fact, aesthetic packaging can be summed up in three words: high-end. The specific details cover all aspects of the project, such as project plans, video shooting, commercials, promotional films, image design, posters, promotional materials, overall team packaging, etc.
3. Super marketing.
Even if you are good enough in the first two aspects, without good marketing, your project will still not be known. Super marketing is not limited to the promotion of blockchain media and domestic media