Author | Mr.K Editor | Emma
Source | Technical Leadership (ID: jishulingdaoli)
My former colleague Mr. M spent 5 years in a large Internet company and was finally promoted to director last month. Friends who have worked in a large company should know how difficult this is. We are both in management positions. If the senior manager is a director, then the director is a director. What is the difference? There must be representative works, that is, breakthrough achievements.
At the beginning of last year, Mr. M came to me to tell me about the bottlenecks he faced in his career development, and asked me to be his workplace coach. After understanding Mr. M’s current situation and career goals, I judged that his problem was that he had not found a breakthrough in his business. So I made a " Business Priority Matrix " with him step by step. This matrix is divided into four quadrants according to the level of business influence and the size of the project .
Finally, we selected the "Shopping Route Optimization" project as a breakthrough in performance, because it meets the characteristics of "low investment and high influence" . Mr. M started to go through the project approval process in the company. Fortunately, the leader also recognized this project very much. Mr. M led the team to work hard for more than three months, and the project was finally launched. In the first month, it increased the company's conversion rate by 15% and brought an increase in GMV of more than 5 million to the company. Mr. M won the President's Special Award for the quarter, laying the foundation for his promotion to director.
In the process of Mr. M leading the team to fight, I gave Mr. M several targeted management skills training, such as: three steps for fighting a big war, helping newcomers integrate into the team, activating old employees in the team, and quickly Build trust with the team, stimulate team morale, how to obtain resources from superiors, etc.
M always learned these management skills and applied them well in project management work, which saved him a lot of detours. Later, Mr. M told me that these experiences and skills of mine were of great help to management work. He suggested that I organize them into a practical course, which I believe can help many managers like him.
I think this is a very valuable thing, so I spent 6 months putting my nearly 20 years of management experience, thinking and practice into this systematic course "Mr.K's Practical Leadership Course " 》 , I hope this course can help more managers to effectively improve their leadership.
01
Why do many managers fall into the "middle-level trap"?
The career bottleneck that Mr. M encountered is also called the "middle-level trap" and is very common among managers.
The so-called "middle-level trap" refers to managers who are promoted to the middle level of the company. As the backbone of the business, they are busy with daily affairs all day long and have no energy to improve their professional knowledge and personal abilities, while their salaries are increasing year by year. As time goes by, you will not be able to get into higher positions, your own performance-to-price ratio will become lower and lower, and you will eventually be unable to escape the fate of being eliminated from the workplace. This is a very common phenomenon in the workplace.
To escape the “middle-level trap” and become an excellent leader, you must do three things:
1. Never stop growing and become a lifelong learner
When Musk founded SpaceX, he wanted to hire a chief rocket scientist. They couldn't recruit good rocket scientists because SpaceX was a startup that could go bankrupt at any time, and no one wanted to go; and Musk couldn't hire a good rocket scientist. Look down on it. So he could only teach himself rocket technology, and later he became the chief rocket scientist of SpaceX.
So, never stop growing. Lifelong learning is the destiny of every knowledge worker.
2. Treat yourself as a company and you will not be confused
I often say that everyone is the CEO of his own company , and what you have to do is to ensure that the company's assets are positive. To put it bluntly, is the value you create worthy of the salary the company pays you?
Many people have actually gone bankrupt long ago and just stayed in companies that have not yet closed down . When the market is good, the company will support you with old feelings. When the industry is bad, this kind of person is the first to be eliminated.
Treat yourself as a company, always maintain your competitiveness in the talent market, and constantly learn new knowledge and skills to add value to yourself . Continue to bring value beyond expectations to the company. If the company cannot give you equivalent returns, don't be discouraged, because there are many companies out there waiting in line to poach you.
3. Have the ability to leave the company at any time and the attitude of never leaving.
The company is not your home, you must understand this as early as possible. If you are not the boss's brother-in-law, or some other relative, and sooner or later you will leave the company, then you need to think carefully about what preparations you have made for this day.
In the workplace, you must learn to "gather" the company's "wool" . Use all available resources to improve your skills, expand your horizons, and develop industry contacts. When you leave the company, these are the most valuable assets you earn, not just the salary the company gives you.
People in the workplace should have the ability to leave the company at any time, and also have the attitude of never leaving.
02
A master of management never sets limits for himself
Leadership is a lifelong practice
To briefly summarize, my 20-year career development history:
When I first entered the industry, I started as a programmer. Later, I was promoted because of my outstanding work, and I have been promoted from technical manager to technical director, VP, and CTO. I once served as VP of Technology of 1 Yao.com and CTO of Haier Agricultural E-commerce. , CTO of Zhongtong Commercial. At most, he managed a technical team of more than a thousand people and accumulated rich practical experience.
In my career, I have spent most of my time doing management and studying management. I organized these thoughts and practices and published "The Way of Cultivation of Technical People" and "The Peak of Technical Management". These two books have sold tens of thousands of copies and have helped many people embark on the road of management.
I started writing the public account "Technical Leadership" in May 2019, and published more than 500 original articles. I continued writing for 4 years, which allowed me to gain 300,000 readers in the IT field, and also gained a lot of business income. .
Later, this small side business grew into a company. Last year, I established the consulting brand "Epiphany Hill" to help many Fortune 500 companies with their digital transformation, and I also turned around and became the boss of a digital technology company.
From my professional experience, you will find that: I have step by step from a programmer to a listed company CTO, and founded my own technology company. At each stage, my leadership has made a big leap, and my income has also increased significantly.
This speed of development is not due to hard work and luck alone.
There is a set of methodologies and best practices behind this.
03
What will you gain from taking this course?
"Mr.K's Practical Leadership Course" systematically explains the role positioning of managers, core competency development, team management practice, subordinate training, business breakthroughs, etc. It is a systematic course to help you improve your leadership. In total Divided into 5 major modules:
Module 1. Cognition of management roles
This module helps you understand the role transition from employee to manager, what management is responsible for, the manager's ability model, and understand your own personality traits.
Module 2. Self-cultivation of managers
After becoming a manager, you have more and more opportunities to deal with people, and the requirements for communication skills are getting higher and higher. You need to learn how to persuade people, how to reject people, how to motivate people, and negotiation skills. There are also time management, how to hold meetings, etc.
Module Three: Building an Excellent Team
There are ways and means to build a team that can win the battle. It requires building a reasonable team organizational structure, establishing prestige in the team, boosting team morale, doing talent inventory, discussing performance with underachieving employees, dismissing underachieving employees, etc.
Module 4: Cultivating excellent subordinates
There is a methodology for cultivating outstanding subordinates, such as scientifically and rationally setting KPIs for subordinates, leading newcomers in the team, activating seniors, promoting employees with potential, motivating employees, etc.
Module 5: Manager advancement and breakthrough
After becoming a senior executive, you have to consider how to help the company implement its strategy, how to obtain resources from the boss, how to manage the boss's expectations, how to quickly find business breakthroughs, etc.
By studying this course, you will master a set of systematic management methodologies and proven practical leadership skills, giving your career wings to soar.
Original price ￥1599, initial price ￥799
Scan the QR code to subscribe to practical leadership courses now
04
How to study this course?
If you have just been promoted to a manager , it is recommended that you start from the first module and continue to think and practice based on the problems you encounter at work.
If you already have 3 to 5 years of management experience , this course can help you quickly improve your knowledge system, master management tools, and form your own methodology. It is recommended that you skip module one and start learning from module two , complete the after-class exercises carefully, and communicate with managers of major factories in the student exchange group.
If you are a mature manager with 5 to 8 years of experience , you can use this course to check for deficiencies , eliminate your cognitive blind spots in management, and move from the "Valley of Despair" to the "Slope of Enlightenment", allowing you to leadership has been sublimated again.
This course is a video-recorded course , mainly based on Brother K's way of narrating PPT. The video is equipped with subtitles . A full set of PPT is given with the course . Most courses have after-class exercises to better help you improve your knowledge absorption rate.
After purchasing the course, you can always watch it online. There is also an exclusive student communication group . Please add the course assistant on WeChat ( tojerry123 ) and he will add you to the group. It allows you to discuss, communicate and make progress together with the managers of major factories.
05
Is it worth spending hundreds of dollars to learn this course?
Personally, I think it is very worthwhile just to upgrade your cognition and management tools and keep pace with the leading management practices of major domestic companies . Because this is related to your career development, as long as you can learn a few useful skills from the course, successfully apply them to actual work, and let your leaders see your potential, you have already earned money.
Because you have left a good impression on the leader. When there is a higher-level position vacancy in the company, the leader will think of you first, so it will only be a matter of time before you get promoted and get a salary increase.
Buffett said that the best investment in the world is investing in yourself .
Brother K spent half of his annual salary to study for an EMBA from a prestigious school. My friends and family thought I was crazy. It turned out that this investment was very cost-effective. Later, after being introduced by my EMBA classmates, I became a senior executive in a listed company with an annual salary of Millions; another classmate helped me connect and brought a million-dollar deal to my consulting company.
Regardless of the external environment, investing in yourself is always the most cost-effective thing .
06
Master practical leadership skills and reach the top of your career
Becoming a senior executive of a large enterprise is the ultimate career goal of many managers. As a technical executive of a listed company for many years, Brother K will share with you my insights: There are only two or three opportunities to change your destiny in life . When the opportunity comes, you must ensure that you have enough ability to firmly grasp every opportunity. .
Therefore, this time, I hope you will take advantage of this course to really take action, take some time to master a set of practical leadership skills, and when the opportunity comes, seize it tightly and rise to the top of your career.
Original price ￥1599, initial price ￥799
Scan the QR code to subscribe to practical leadership courses now
For the first time, Brother K has compiled 20 years of practical leadership experience into a video course, allowing you to master this systematic set of practical leadership techniques at once.
There are only 100 places available. Once the event is completed, the course will return to its original price.
Click "Read the original text" to grab the first price.