3D visuals are a powerful tool to communicate an idea, concept or design, it is also used to market that idea at the concept stage.
Visualization in the AEC industry has come a long way from submitting designs to clients for approval and is now used at every stage of a project, from project bidding, obtaining client and council approvals, to marketing projects and generating investment estimates. construction. 3D visuals, whether still images or videos, are effective in presenting interior designs and project architecture. Whether trying to pre-sell a project or win a bid, realistic 3D visuals are increasingly used in the AEC industry.
Why use 3D visualization?
In our many years of working in the rendering and architectural visualization fields, we have discovered the following six reasons why designers use our 3D rendering as an essential tool in the design process:
3D visualization enhances and improves visual communication
From the earliest stages, those who invest in the project need to be able to see what the project will look like when it is completed. 3D visualizations, such as 360 virtual tours and videos, can quickly and easily show what a project will look like from start to finish.
3D visualization makes it easy to show project concepts and options
Any project usually has many options and concepts. This could include different routes for transport items or different looks and designs for buildings, or even various design options for interior finishes. Project renderings can quickly and efficiently demonstrate different design options to project managers and clients.
3D visualizations can be easily marketed and shared
With social media taking over the world, it's important to be able to use these channels to get your content out to the masses. 3D visualization is a great way to market a concept or project to the public! For marketing purposes, we've found that videos are often more engaging and effective than .pdfs, images, or other traditional means of communicating projects.
3D visualization can find problems before construction
Since we use actual design data to virtually build your project in 3D, we have found this process to be invaluable in uncovering potential design issues that typical quality control might miss. Since we typically work with data from most disciplines, interdisciplinary issues often arise during visualization. An example might be finding that a soundproof wall is blocking an important sign or landmark.
3D visualization saves time and money
We all understand that saving time saves money. 3D rendering and architectural visualization can help architects and designers work together and communicate ideas more effectively. Efficient design communication facilitates faster approvals, design communication and development.
3D visualization can set your project apart from the competition
The beauty, simplicity and extreme visual power of high-quality 3D visualization can communicate your vision in ways no other medium can.
How to better enable 3D visualization to achieve real-time effects
Traditional 3D visualization is more inclined to use offline rendering. The antonym of offline is online real-time. Compared with offline, the biggest advantage of real-time is the real-time preview effect, which is of great help to the improvement of work efficiency in the construction and engineering construction industries.
However, rendering often means computing power, and computing power is also related to the weight of equipment. Strong computing power requires powerful equipment support, which also means that equipment cannot be lightweighted, which is not conducive to the convenience of viewing 3D visualization effects anytime, anywhere in the construction industry.
The emergence of the 3DCAT metaverse real-time rendering cloud provides a high-quality solution to the above problems. 3DCAT is based on the rapid development of 5G network, cloud computing, game engine and other technologies to solve the problem of insufficient terminal computing power, poor picture performance, and early A set of comprehensive solutions that use the cloud to render 3D applications and push them to the terminal in real time came into being due to the problems of high procurement costs. At present, 3DCAT is also one of the few real-time rendering platforms at home and abroad that can provide public cloud + private cloud at the same time.
It runs on 3DCAT and renders the 3D content of the cloud in real time without downloading and installing. It can be flexibly embedded in various traffic portals such as websites, APPs, and applets. It supports safe access by a large number of users, automatic load balancing and scaling and expansion, and is not limited by time, place, and terminal equipment. , enter the metaverse at any time
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