Summary of new app incubation and launch process

1. Process overview

flow chart
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*The order of the above is not necessary

2. Important matters

APP name: It takes a long time and many processes need to be used (for example: developing APP, applying for WeChat payment, applying for domain name, etc.), so it needs to be selected early.
soft application: The shorter the time required, the higher the cost. In order to save money, it is best to apply early, because some application markets are mandatory and will be filled in after the application is completed.
Domain name filing: It usually takes 1-2 weeks. Some application markets must have a domain name ICP number, so it is best to apply early.

3. Detailed explanation of the process

3.1 APP name

1. Preliminary inquiry: http://www.tmkoo.com/ , it is best not to repeat the following categories (the categories will be different according to the APP type):
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2. Finalize: After legal inquiries, the name with less risk (so it is best to provide a few more desirable names for the service at a time);

3. Terms of service: Communicate with the legal counsel and cooperate with drafting the terms of service (privacy policy, service agreement);

*Participants: product, legal affairs.
*Time: Unpredictable APP name, 3-5 working days for terms of service

3.2 New machine

1. At the beginning of the project, developers can plan the machines they need, list the machines in a detailed form and send them to operation and maintenance, and inform operation and maintenance of the machines they need and the project they are in

2. New machines should be considered: whether the server can be filed

*Participants: product, operation and maintenance, development.
*Time: Depends on the project situation.

3.3 Purchase domain name

1. The general domain name will be related to the APP name. Check whether the domain name is occupied on https://wanwang.aliyun.com/domain/ , find the domain name you want but no one has registered, and buy it from the legal department;

2. The general company and the new APP domain name each need a domain name;

*Participants: product, legal affairs.

*Time: 3-5 working days (it can be completed on the day of purchase, but it takes 2-3 working days to review).

3.4 E-mail, telephone application

1. Company email: used for the account name of each third-party platform, named @company domain name.com;
2. Customer service email: used in APP, terms of service, named @APP domain name.com;
3. Landline phone application: used for APP 4. Mobile
phone number application: for filling in third-party information;

*Participants: product, operation and maintenance.
*Time: 1 working day.

3.5 Analysis and filing

1. Domain name resolution: After the machine is down and the domain name purchase is completed, let the operation and maintenance resolve the domain name to a certain IP (note that the load balancing machine has a virtual IP). The development should configure the resolution on Nginx, and it must be done on Nginx load balancing;

2. Mailbox analysis: After the domain name purchase is completed, let the operation and maintenance perform the MX analysis of the mailbox, and inform the operation and maintenance of the email suffix name, email account number and password that need to be opened;

3. Domain name filing: After the domain name purchase is completed, find the operation and maintenance for domain name filing;

* It is necessary to ensure that all the registered websites of the company where the domain name is located can be accessed normally; *
There must be a record number at the bottom of the webpage of the above-mentioned website, and the record number can jump to http://www.miitbeian.gov.cn/ ( The record number of the website can be queried through http://www.miitbeian.gov.cn/publish/query/indexFirst.action;jsessionid=H7znYTXQpC3tJNPTrRTl2yHgFk4zyY51D6qxF2kl8nKHTLRj2pV3!687587082 )

*Participants: product, development, operation and maintenance.
*Time: 1 working day for analysis and 15 working days for filing.

3.6 Official website development, software application

1. Official website development: During the period of purchasing a domain name and applying for a new machine, you can first produce the homepage requirements from the product. In order to go online quickly, generally use a static page. A terms of service page is required for submission to the iOS market. After the development is completed, just pull the official website onto the machine; (After the follow-up filing is completed, you will need to do network letter certification with the legal affairs, but this follow-up process can be processed after going online)

2. Soft application: fill in according to the template provided by the legal affairs;

*Participants: product, legal, product.
* Time-consuming: The development of the official website depends on the project situation, and the soft application can take up to 30 working days (the more money you give, the shorter the time).

3.7 New SMS channel, payment application, application market account, HTTPS certificate

1. After the official website is confirmed, apply for the SMS channel, and indicate the APP name, official website address, channel name used for development, and SMS prefix.

2. Payment application: Alipay and WeChat rely on the APP name, and WeChat payment also relies on the official website; also need to use: company basic information, public account number, operator-related information (ID card, mobile phone, WeChat authentication, etc.), pay attention to the review time [Alipay review is faster (3D), WeChat needs to pass the review first, and then apply for WeChat payment function (total 7D)];

3. Each application market account: you can apply for an account with a shared mobile phone or company email;

4. HTTPS certificate: operation and maintenance students handle;

*Participating personnel: development, finance, product.
*Time: 1 working day for a new SMS channel, 10-15 working days for a payment application platform, and 1-2 working days for an HTTPS certificate.

3.8 App market screenshots, app introduction copy, app update copy, keywords (iOS)

Prepare in advance according to the application market requirements;

*Participants: development, UI, product.
*Time: Depends on the project situation.

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Origin blog.csdn.net/weixin_48520816/article/details/125790335