How to do a website construction plan? Come here to tell you!

The corporate website construction plan is mainly reflected in the outstanding characteristics of the company's personality, the development of joint companies and industry markets, the habits of user groups and search habits, and development. Plan and formulate a set of enterprise's own website construction plan. The design of the homepage requires listing the most attractive product information and service information for customers, and expressing the information that customers want to know in the most quintessential language. Usually, the homepage of the website consists of company profile, company news, company qualification, product display, online message, etc. It is the first thing to consider when building an enterprise website into a high-quality website. The website construction plan can reflect the concept of website development, the initial form and the website promotion plan.
  Enterprise website construction budget
1. Budget for enterprise website construction. It usually depends on the scope of the enterprise, the purpose of building the website, and the requirements of the superior.
2. Professional website construction companies provide detailed functions and quotations, and enterprises conduct cost-effective research.
3. The price of the website ranges from several thousand yuan to hundreds of thousands of yuan. If you exclude template-based self-service website construction (usually it is considered that a company's website must be exclusive, regardless of size, and if the sameness has a great impact on the corporate image) and profiteering factors, the price of website construction is usually proportional to the functional requirements.
  Enterprise website construction plan system design framework
(1) The website background needs to be developed and designed, in order to facilitate managers to update website product information and other content, because the company's products are constantly improving, so for the convenience of users, the background is the customer The management platform, product and product classification management functions.
(2) Online messages and website announcements: Online messages can facilitate communication with customers, which is often ignored by many corporate websites. The website announcement can report the announcement of new products of the customer's enterprise and the recent development of the enterprise in the first time. In this way, when a new product is launched, these customers will always be taken care of first, which is also a way to maintain the quality of customer service.
The content of the enterprise website construction plan, the market development before the construction of the website 1. What is the market of related industries, what are the characteristics of the market, and whether it is possible to carry out the company's business on the Internet. 2. Development of important competitors in the market. 3. The development of the company's own conditions, the company's strength, and the market, which competitiveness can be improved by using the website, and the ability to build the website (cost, skills, manpower, etc.).
  Enterprise website construction solutions
1. Build your own server or rent a virtual host.
2. Select the operating system. Development costs, functionality, development, stability and security, etc.
3. Customized development, or template self-service website.
4. Website security, anti-black and anti-virus solutions (if a virtual host is used, it will be solved by a professional company).
5. What kind of dynamic program and corresponding database to choose. Such as program asp, jsp, php; database sql, access, oracle, etc.
  Functional positioning of corporate website construction
1. Why create a website? Is it to establish a corporate image, promote products, conduct e-commerce, or create an industry website? Is it a fundamental necessity of the enterprise or an extension of market development?
2. Integrate company resources and determine website functions. According to the needs and needs of the company, determine the function of the website, examples:
enterprise website, application website, trade website (industry website), e-commerce website; enterprise website is divided into corporate image type, product promotion type, online type Marketing, customer service, e-commerce, etc.
3. According to the function of the website, determine the target function that the website should reach.
4. The construction environment of the intranet and the scalability of the website.
  Corporate website construction web page design
1. The web page design requirements, in line with the corporate image, must be in line with the corporate VI. Careful attention should be paid to the application of colors, pictures, and layout planning of web pages.
2. In the adoption of new technologies, the distribution area, age group, network speed, reading habits, etc. of the main target audience should be considered.
3. Sign the website revision design, such as holding a large-scale revision in half a year to a year.
  Website content and implementation method
1. Determine the layout and navigation of the website according to the purpose of the website.
Usually enterprise website should include: company profile, enterprise dynamics, product center, customer service, online message and other basic content. More content such as: FAQ, Marketing Network, Careers, Online Forums, English Version, etc.
2. Determine the website integration function according to the purpose and content of the website.
Such as flash guide page, membership system, online shopping system, online payment, questionnaire survey system, information search, traffic statistics system, etc.
3. Determine the subsections of each channel in the layout navigation of the website.
4. Determine the implementation method of the website content.
For example, the product center uses a dynamic program database or a static page; whether the marketing network uses a list method or a map display.
  Enterprise website construction and maintenance
1. Maintenance of servers and related software and hardware, and evaluation of possible problems.
2. Database maintenance, the effective use of data is an important part of website maintenance, so database maintenance should be paid attention to.
3. Content update, adjustment, etc.
4. Website maintenance is institutionalized and standardized.
5. The maintenance of dynamic information is usually updated and managed by enterprises themselves; static information can be maintained by professional companies.
  Enterprise website construction test Before the
website is published, a careful and thoughtful test should be carried out for normal browsing and use.
Important test content:
1. Whether there are errors in the text and pictures.
2. Program and database testing.
3. Whether the link is wrong.
4. Server stability and security.
5. Web page compatibility test.
  Announcement and promotion of corporate website construction
1. Public relations and advertising activities to be released after website testing.
2. Search engines, etc.
The planning plan can also reflect whether the website structure conforms, what results are expected to be achieved, and the later website promotion.