1. Basic settings of dede optimized website
1. The first is the setting of 404 pages, which can reduce dead links within the website.
2. The second is the setting of website robots: txt. Because Dreamweaving has its own robots, you can block some content or links that the website does not need to be crawled according to the actual situation of the website.
3. Install the statistical code. It is recommended to use Baidu Statistics. The reason why this is recommended is because the latest version of Baidu Statistics is very perfect, and all kinds of functions are available.
4. For the setting of the final url link, it is recommended to use an absolute address for general corporate websites, and it is better to use a relative path url for large portal websites.
2. Home page settings for dede optimization
1. The logo at the top of the website is for novice SEO and you like to forget to add the ALT attribute to the picture linked to the website logo. Generally, the link is the first link point of the website, and the assigned weight is the largest, so it is not used. The ALT attribute is equivalent to wasting a very critical descriptive link, including the pictures on all pages of the website should be added with the alt attribute;
2. The establishment of secondary navigation on the website is also very critical. It is good for improving long-tail keywords. When it needs to be emphasized, do not accumulate a lot! Otherwise you will be convicted of cheating!
3. The site map at the bottom of the website, the benefits of the site map increase the efficiency of spider crawling on the one hand, and allow users to find the desired page more quickly on the other hand.
3. Keyword settings for dede optimized columns and content pages
Arrange different long-tail keywords for different columns of the website, and make articles based on the keywords set in the columns, which can greatly improve the weight of the column pages, as well as the keywords of the article pages, and make full use of the long-tail keywords to the website. There are advantages to increasing traffic quickly!
Fourth, the layout of links in the article optimized by dede
Here you need to use the document keyword maintenance function in the background of Dreamweaving, set keywords for each article, record them in a form, and then add them to the background of the website one by one. It is recommended to set the keyword frequency to 2-3 for comparison. Appropriate, continuous accumulation and long-lasting flow, all articles form a large web structure, prompting visitors to visit more pages, reducing the bounce rate, and spiders can crawl to more deep pages, thereby increasing the number of inner pages The probability of crawling is increased, and the indexing and weight of the website are improved.
5. Link layout of related pages for dede optimization
We often encounter that there are more than a thousand articles inside the website, but only about a hundred articles are actually included. In this case, it may be that there are too few entries for each article to lead to other articles, so that the spider cannot crawl enough As a result, the overall index rate of the website is very low. Generally, the index rate reaches 60% to be considered qualified. In response to this situation, we can add new articles such as the latest published articles and popular articles at the bottom and side of the article page. At the bottom of the article, you can use the {dede:likearticle} tag to call out other articles that contain keywords on this page, and you can also add a new article. Items, which articles have been read by users who have seen this article, etc. This not only increases the interoperability of each page, but also increases the relevance of the page, and the search engine will give it a higher weight than before the change.
6. Precautions for dede optimization
In order to prevent search engines from judging two websites, keep the URL standardization problem, keep all internal links unified, choose with www or without www, remove the index: html suffix of the home page, remove the "/" of the column, etc.; Webmasters are all Baidu search engines, so it is recommended to use pseudo-static pages. At present, the technology of crawling dynamic pages by several major search engines is not very mature. Too many jumps will make it difficult for spiders to crawl or even not crawl them.
Article source: Yunxiu seo: http://www.yunxiuseo.com/1357.html