First, let's talk about a concept called "effective content output". For a long time, whether my colleagues, users or friends in the industry have asked some questions, they all reflect a problem in disguise, that is, blindly creating content for the sake of creating content, but how many people have thought that the content you create is real Does someone search on a search engine? If there is no search, even if you get a good ranking, can it bring traffic? So it is very important to produce effective content. We can use word mining tools, Data analysis tools, site search, and other keywords that can clearly capture user needs, create content based on this.
Then there is "the title matches". If the subject of your title is inconsistent with the description of your content, then even if you get a certain amount of search source traffic in a short period of time, it will not last long. What does the title say, what should the content be written? And to the greatest extent possible to meet the needs of users.
When you are sure that the topic of your article has user needs, and the content can meet the needs of most people, then good content is created by you, but can it be said to be high-quality? Not necessarily, because there are some as follows factor:
When we are building website content, the first consideration is how many people search for the content, and the audience is not big; even if the content has a good ranking, whether the traffic it brings is accurate.
Almost every website has its fixed segmented users. When we make content, we must consider the probability of the content being searched, as well as the subject matter. http://wap.haarkaemme.com
In the previous dimension, the topic has been roughly explained, that is, the issue of relevance. Generally speaking, relevance refers to the one-to-one correspondence between the title and the content. The title is the essence of the content, and the content is the detailed explanation of the title. The content should have a unique title.
Considering from the opposite side, assuming that the content page has a ranking, but the title is not related to the content, then users who come in through search cannot find the results they need, which will cause a high bounce rate. This is for the seo optimization of the website. Unfavorable, the impact is negative. Search engines mainly display content that meets the needs of users in front of them, for them to choose. If the search engine wants to make more money, then all the pages can be promoted. What is the natural ranking? http:// 5g.haarkaemme.com
In response to this, Baidu or more search engines will not do this. No matter when, paid marketing is just what the rich people and rich companies are doing. The proportion of these people is very small. Part of the fact that more people who use search engines, in order to get more practical content, if they pay for marketing, I believe that the user demand of search engines will not be high, and his advertising costs will drop.
Every update of the search engine is targeted, and every time he updates more, it is for his own profit. For example, Baidu's previous algorithm update of Luluo is mainly aimed at combating spam external links and buying and selling external links. Behaviour and purify the market. What we have to do is to build the internal links of the website and update the articles on the website frequently. The more original articles, the more search engine crawlers can patronize and give users more fresh content. http://b2b.haarkaemme.com
The ranking of keywords is mainly considered from the main key and long-tail keywords of the website. Anyone who has done SEO knows that sometimes the keywords made by their rankings are not made up, and some words are not deliberately made. , On the contrary, there will be a good ranking, so this point must be considered in a comprehensive manner. Of course, the higher the ranking of the main keywords, the better the SEO, the reasonable selection of keywords, and the ability to perform. When selecting keywords, both main keywords and long-tail keywords are selected. It is recommended that you consider the distribution of keywords to reflect how SEO is done? The location, frequency, labeling, etc. of keywords, such as whether there are keywords Bold, underline, etc.