With the promotion of face-swiping payment, users no longer need fingerprint payment or password payment when paying with mobile phones, and the payment can be completed by swiping the face. For the face, the business equipment in the business scene can interact with people more intelligently and seamlessly. The face-swiping payment opens up a new payment method for merchants.
The marketing-based membership cards, coupons, etc., including commercial advertisements that merchants give users through the screen can be well displayed to consumers. At this time, consumers do not need to take out their mobile phones, and the focus is entirely on face payment. . In the past, we mostly used bank cards to withdraw cash. Now, ATM machines that can withdraw money by swiping the face have already appeared quietly. The camera can effectively prevent the risks of photos, face-changing videos, remakes, and mask attacks by accurately calculating the interpupillary distance and the ratio of facial features, ensuring that the owner of the money will not be mistaken.
Compared with mobile payment methods such as scanning QR codes, "face-swiping" payment is more convenient, more efficient, and more secure, and it does solve some of the existing pain points. In the future, there will be access to more scenarios, connecting with investors, agents and merchants, etc., and together make face payment the key to connecting the digital world and the real world. Face-swiping payment, smart medical care, smart campus, smart bank, catering, supermarket, hotel, non-sense parking lot, various scene solutions, software customization development, payment equipment wholesale, please Baidu "Zhangyou Electronic Wei" for details
Face-swiping payment, the core technology behind 3D face recognition, is safe and convenient. Compared with mobile scanning code payment, face-swiping payment does not require carrying a mobile phone, and the verification payment efficiency is greatly improved, and more importantly, security and privacy are stronger. . In the past, scan code payment has risks such as Trojan horse viruses, merchant QR codes being forged, and user passwords easily stolen and modified. However, the uniqueness of facial recognition, a biometric-based recognition technology, can hardly be forged. 3D face recognition The technology can quickly and accurately perform identity authentication through living body detection and user information comparison, which can further improve the accuracy of face recognition.
Adopting targeted marketing methods, there is a display screen on the face-swiping payment device, which can place advertisements. In the scenario where the customer pays by swiping their face, the customer’s attention is all on the screen. After the merchant establishes a connection with the customer, a series of promotional actions can be launched, whether it is a repurchase coupon, an acquaintance coupon or a birthday gift package. Targeted marketing to customers. To achieve the purpose of brand promotion and event promotion, it brings the possibility of higher income for traffic owners.
Service support provides merchants with irregular and periodic subsidies to help them obtain additional market dividends and have more confidence in the industry. Compared with mobile payment methods such as scanning QR codes, face payment is more convenient, more efficient, and more secure, and it does solve some existing pain points. In the future, there will be more scenarios of access, docking and merchants.