Affected by the huge impact of the new crown pneumonia epidemic, the British department store retail industry has just experienced a "tragic 24 hours" .
The two giants, Debenham and Arcadia, went bankrupt within one day, and a total of 25,000 employees were at risk of being laid off.
On December 1, local time, Debenhams, a British retail giant with a history of more than 230 years, announced that after the company filed for bankruptcy protection, it had not been able to find a buyer for the offer, so it had to close its doors.
A day ago, another well-known British retailer Arcadia Group also announced the initiation of bankruptcy liquidation procedures.
In just 24 hours, the two major department store retail groups went bankrupt, leaving 25,000 jobs at risk.
These reports are enough to make young people who were originally worried about the future have a chill and anxiety in their backs.
In fact, in any crisis situation, there is always someone who can stand out and stay calm.
In this era, people who do not understand these three principles are being eliminated at an accelerated pace.
01. Whitley's Law
If everyone is willing to do the thing that leads to success, isn't the road to success already overcrowded?
This sentence originated in the love apartment, which is a bit funny, but it is not completely unreasonable.
We have all heard the saying: The road to success is not crowded, because many people have been eliminated on the road to success.
The popular actor Zhao Liying has been running for 10 years before becoming famous;
The well-known painter Van Gogh created 860 oil paintings in his life, and was not appreciated until his death;
Dong Qing, a well-known CCTV host, insists on reading for half an hour before going to bed every day before she develops calmness on stage;
The famous French science fiction writer Jules Verne’s first work was rejected by the publishing house 15 times in a row, and it was accepted for the 16th time...
What is the Whitley law? The work done by successful people is what most people do not want to do. Most people follow the rules and don't dare to take risks. They repeat their simple life every day, and it is difficult for them to make much progress in their lives. They will never experience success until they die.
But in fact, we need to understand this rule: do what others don’t want to do, have fewer competitors, get twice the result with half the effort, and be easy to succeed; do what others don’t want to do, focus on work, and succeed easily; do what others don’t want to do Things require courage, perseverance, and easy success .
02, the rule of thumb
The writer Li Shanglong wrote an article mentioning that he participated in an English speech contest in college.
After entering the arena, the judges came and said: This year's competition system has changed .
Prior to this, the logic of the game was very simple. After the speech, the judges and guests began to score, and they were judged according to their scores. Everyone didn't know their ranking before they were awarded. But that time, the rules of the game all changed. In front of the judges, there are only two lights, one is called pass and the other is called leave.
There are no intermediate options, no pending, either outstanding or out.
After that game, he carefully observed many TV shows, almost all of them became like this, either selected or eliminated.
The audience looked simple, and the judges were difficult to choose. Although the forms were different, the overall trend became the same: Yes or no? I want you or I don't want you.
He once asked a TV guy, why is it so cruel, can't it make people feel more comfortable with a pending decision? Must be so cruel that people can't get off the stage?
The TV guy replied with a sentence that he will never forget: "Isn't life just this cruel?"
What is the rule of thumb? If you don't be the first, you are destined to be eliminated. Either outstanding or out, there is no middle option.
To become a "thumb", you have to go through hard work and work harder to achieve the ultimate in your field of expertise.
We can regularly evaluate and reflect on our abilities, our position in the team and industry: How far are you from top talents? Are you in the top 20% and top 10% of the team? In 5 years, what changes will this industry have, and will they still exist? ......
03. Pseudo workers
There is a popular post on Douban: "What pseudo-work or pseudo-study have you done?" Someone cited the example of Uniqlo employees.
Uniqlo has regulations that after closing the door at night, employees have to clean up the store, fold each piece of clothing exactly the same, and then space it at the same interval.
Uniqlo employees worked hard every night and even worked overtime to finally tidy up the store.
But as soon as the store is opened the next day, it takes only half an hour to become a messy appearance.
As a result, the most common thing employees do is to fold clothes, fold them in a mess, and fold them in a mess, and so on.
What is a fake worker? Those workers who are busy with low-value tasks.
On the surface, it looks like a worker who has 5 or 10 years of experience, but in reality, it is only a worker who has spent 5 or 10 years with 1 year of experience, which is a typical pseudo worker.
Although busy, there are very few work results. Even if there is, it is mainly of low value. At the same time, the personal ability is at a low level and lacks competitiveness.
Even if the pseudo-workers are busy all day long, they will inevitably be eliminated.
Since the work is never finished, the best way to work is to always do the first few items in the task list, not to finish, but to be refined and effective.
04. The worst times are also the best times
There is a famous quote in "A Tale of Two Cities":
This is the best time and also the worst time.
New technologies are emerging one after another, and the elimination will naturally continue.
I especially don't like to create anxiety, but in this era of rapid change, we have to maintain a little anxiety.
This kind of little anxiety will prompt you to pay attention to new things and not be abandoned by the times.
Then you can live calmly and without anxiety.
In this era, our only way is to always pay attention to changes and keep learning to keep up.
Especially those who don't have a skill.
If you only charge fees, only do business, and only answer phone calls, then you must think about it, if this industry or unit fails, what should you do?
You know, no unit will be responsible to you because you "do nothing."
I will give you severance pay at most to make you cry less.
Only you have to bear the price of "nothing".
Therefore, if you do not want to be eliminated by society at the age of 30 or 40, you must never allow yourself to "nothing".
Be sure to think about what you still have and what way out.
Learn a lot and prepare early.
In this way, if the ship under your feet sinks, you still have the ability and courage to step out in one step, start another game, and even develop better.
Don't be helpless, fall to the ground and cry.
In this era, if you run ahead, you will find that opportunities are everywhere and everything is thriving.
If you are behind the times, you will find that there are butcher knives everywhere and everything is desperate.
The times are running wildly, and we have no other choice but to run wildly with the times.