Recently, on the product website of the tossing company, I went to read the little book "don't make me think" in Chinese called "Dianshichengjin".
I have recommended this book in the "IT People's Holiday Book List". The book puts forward a large number of simple and easy usability design suggestions, and illustrates how to design WEB pages through pictures to make it easier for users to use.
The core idea of the book is that website designers need to stand from the user's perspective-"Don't make me think."
Here I briefly enumerate the key content in my opinion:
The first principle of WEB design "don't make me think"
The way users use the WEB page is: scanning, reading and speed reading , so we try to refer to the way of billboards in the WEB design process.
Establish a clear visual hierarchy (the more important the more prominent)
Use idiomatic usage
The page is divided into clearly defined areas
Clearly identify what can be clicked
Reduce visual interference (crowding, background interference, pop-up windows)
No matter how many times you need to click the mouse, you only need to click without using your brain or thinking (three clicks without using the brain equals one click with thinking)
Remove redundant text from each web page.
Reduce interference
Make useful content more prominent
Expose key content
Design website navigation needs to follow user idioms and consider basic elements (back to homepage, utilities, search, columns, breadcrumbs)
Do a good job of "breadcrumbs" navigation so that users can jump to different levels of the site at any time.
Use the search box to get users anywhere.
We need to grasp several key points in homepage design:
What website is this?
What can I do here?
What's on the website?
Why am I here and not go elsewhere?
Usability discussion is not necessary: due to different personal preferences and positions, we need to test, even if only one person tests usability, it is better than guessing out of thin air, we need to speak with data.
The sooner the user usability test is, the better. It is recommended that there be fewer people and more rounds, and record the doubts and problems of the user operation process.
Of course, there are other techniques in the book to improve the user experience of the WEB page and make it more convenient and friendly for users. For example, how to improve website favorability value, website typesetting blank lines, image tag adding Alt attribute skills, etc., more content needs you to discover and dig.
In addition, goodui also mentioned many useful references about interface design skills.
In short, we need to reduce user doubts and enhance user confidence in interface usability design , and don't make me think .