According to Morecoin, a few days ago, the CCTV2 "World Finance and Economics" column reported that the news of cryptocurrency maxed out the circle of friends. Since the beginning of this year, the world's major cryptocurrencies have risen close to 70%, while gold has risen only 20%. The strong rise of cryptocurrencies not only outperformed gold, but also surpassed the global stock market, bond market, and commodity markets.
From the perspective of return on investment, cryptocurrency can be said to be the best-performing investment asset this year. The best-performing investment asset is Ethereum, which has risen by 169.4% this year, while Bitcoin is 49.48%. Undoubtedly, the rise of cryptocurrency has entered the field of vision of more people. Since CCTV reported on Bitcoin in 2013, Bitcoin has received more and more attention.
Below, Morecoin will review the history with everyone and see how CCTV has witnessed the bubble and rise and fall of Bitcoin over the years. Every CCTV broadcast is an excellent exposure for the entire cryptocurrency market.
In 2013, Li Xiaolai became the richest man in Bitcoin
On May 3, 2013, the "Economic Half Hour" column of CCTV-2 Finance conducted a special exploration of Bitcoin. The opportunity for the report originated from the “4.20” magnitude 7.0 earthquake in Lushan County, Sichuan. The disaster-stricken area received various donations, the most strange of which was the donation of more than 230 bitcoins received by the charity organization One Foundation.
That is, in this year, Li Xiaolai claimed in an interview with CCTV that he had "6-digit Bitcoin" in his hands. He became the "China's richest person in Bitcoin" and became popular since then and became the industry's first internet celebrity. Li Xiaolai has also become a frequent visitor to CCTV interviews, and the title of "Bitcoin Richest Man" is deeply rooted in the hearts of the people.
In addition to Li Xiaolai, the big names interviewed by CCTV this year also included OK’s Xu Mingxing. Because the central bank prohibited third-party payment platforms from opening up to Bitcoin trading platforms, Xu Mingxing said helplessly in front of the camera: “We used to think that the world’s most The hardest thing to buy with money is love, and now it seems that the hardest thing to buy with money is Bitcoin."
In 2017, witness the bubble and madness
2017 is the craziest year in Bitcoin history so far.
On July 12, 2017, CCTV reporters walked into Dashan and investigated the Bitcoin mining farm in depth. They reported on the current status of the Bitcoin mining farm: thousands of mining machines and dozens of industrial fans run day and night, and they can dig more than ten in a day. Bitcoins.
Since then, CCTV began to intensively report on Bitcoin, and 2017 was also a legendary bull market in the history of cryptocurrency.
On August 9, 2017, CCTV CCTV2 broadcast the "Global Finance Connection" column, explaining the recent price trends of digital currencies such as Bitcoin.
On September 4, 2017, the central bank issued a document that clearly stopped the token issuance financing, that is, the 1CO ban, and CCTV cooperated with the report.
On November 28, 2017, the CCTV-2 Finance "CCTV Finance Review" column conducted an in-depth discussion on "When will the Bitcoin madness end?", and conducted a 26-minute large-scale analysis of Bitcoin's skyrocketing.
That month, the price of Bitcoin exceeded US$10,000, but the madness did not end. Bitcoin skyrocketed, reaching a maximum of US$20,000.
In 2018, torture the bear market
Entering 2018, cryptocurrency began to enter a bear market. While reporting on cryptocurrency, CCTV began to explore the technical value of blockchain.
On May 17, CCTV’s CCTV-13 News broadcasted the report “Bitcoin: Virtual Currency for Real Shopping”. The column interviewed Jack, a young man from a foreign country. He used 0.02 bitcoins as a payment method to complete the consumption in a coffee shop in Beijing. Li Xiaolai also appeared in the interview as a “veteran bitcoin player”.
On May 21, the "Economic Information Network" program of CCTV's financial channel made an in-depth report on the current virtual currency market, exposing the three major chaos in the current virtual currency market in China: the dream of getting rich makes the "coin market" still hot; "Coins" appear frequently, and newly issued tokens have increased by more than 30 times; celebrity platforms, falling and rising games, easily collect money.
While exposing the chaos of digital currency, CCTV began to report on the technical value of blockchain.
On June 3, CCTV-2's "Dialogue" program aired the special topic "Dialogue Blockchain".
This is the first time that CCTV has conducted a seminar-style discussion on the hot topic of blockchain. It is also a report on the highest level of blockchain in history. It interprets the blockchain from several perspectives such as status quo, development, future, and supervision. technology.
In the second half of 2018, the cryptocurrency market entered a deep bear zone, and CCTV began to pay close attention to the currency circle under the plunge.
On November 21, CCTV CCTV-2 Finance conducted a special report on Bitcoin's recent plunge. CCTV believes that the hard fork of BCH caused Bitcoin to plummet. Data at the time showed that the current global market value of cryptocurrencies was US$82 billion, which was 75% lower than the high value in December last year.
On the evening of December 5th, CCTV-2 Economic Channel broadcasted the program "Bitcoin'Mining Disaster' Storm". According to the program, in just half a month, Bitcoin has fallen by 30%, and it has fallen by 70% from its highest point last year. This has caused a major storm in the Bitcoin mining circle. In addition to investigating the current mining situation of Bitcoin mining machines, CCTV reporters also rushed to Inner Mongolia to explore the operating status of large mines.
2019, the technological revolution and crypto scams
In 2019, publicizing blockchain technology and being wary of cryptocurrency scams once again became the main line of CCTV reports.
On February 13, 2019, on the CCTV-2 Financial Channel "First Time" column, the host mentioned Bitcoin in the column and recommended the book "Encrypted Assets" related to Bitcoin. The host said that the book is a relatively comprehensive introduction to the history, technology, and recent market dynamics and regulatory status of Bitcoin and other encrypted assets.
Then, the big event came!
On October 25, 2019, CCTV news was broadcast on CCTV. On the afternoon of October 24, the Politburo conducted the eighteenth collective study on the development status and trends of blockchain technology. The integrated application of blockchain technology plays an important role in new technological innovation and industrial transformation. We must take the blockchain as an important breakthrough for independent innovation of core technologies, clarify the main direction, increase investment, focus on a number of key core technologies, and accelerate the development of blockchain technology and industrial innovation.
For a while, blockchain became a popular word among the people. While holding the blockchain, CCTV began to criticize the "blockchain" cryptocurrency scam.
On November 18, 2019, CCTV1 "Focus Interview" broadcasted the program "Blockchain is not a "withdrawal chain" on November 18. The program pointed out that in the current blockchain boom, the most important thing to prevent and strengthen supervision is The so-called virtual digital currency must accelerate the promotion of relevant legislation.
On December 10, 2019, CCTV News reported on cryptocurrency again. The report pointed out that since 2019, a total of 6 newly discovered domestic virtual currency trading platforms have been closed. Relevant departments have processed 203 overseas virtual currency exchanges through technology in 7 batches, and closed nearly 10,000 virtual currency accounts through two large non-bank payment institutions.
In 2020, the central bank's digital currency and technology applications will land
In 2020, the implementation of blockchain technology and central bank digital currency will become the main focus of CCTV.
On March 26, 2020, CCTV News reported that Xicheng District, Beijing took the lead in completing the pilot work of blockchain application in Beijing district-level government services. Through blockchain technology, it realized data sharing and business process optimization, making government work more efficient. High, it also makes it more convenient for residents and enterprises to do things.
In addition, CCTV reported intensively on the digital renminbi, and CCTV Financial Interpretation stated that my country’s legal digital currency is the combination of digital currency and electronic payment tools by the People’s Bank of China, with the goal of replacing some of the cash. Simply put, the People's Bank of China digital currency can be regarded as digital RMB cash.
From the perspective of usage scenarios, the central bank's digital currency does not count and pay interest, and can be used in small, retail, and high-frequency business scenarios, which is not much different from the use of banknotes. It does not rely on bank accounts and payment accounts, as long as the user has a digital currency wallet to use.
to sum up
From 2013 to 2020, Bitcoin has its ups and downs, and CCTV has also witnessed the rise, prosperity, bubbles and troughs of Bitcoin, and at the same time promoted the entire digital currency market into more people's vision. With the continuous development of the industry, Morecoin believes that more and more media will report on Bitcoin, more understanding of Bitcoin, and more people owning Bitcoin.
After 2020 has passed, the digital currency market such as Bitcoin has performed a lively performance in front of everyone. The current effect seems to be good, and many institutions are already ready to move. Ordinary investors should also carry out the allocation of encrypted assets.
In the not-too-distant future, we will still see more and more broadcasts about Bitcoin, blockchain, and digital currency on CCTV. What will the industry develop by then? How much will the price of Bitcoin rise? let us wait and see.