In fact, when I saw this question, I also wondered whether the way of exploring the store really has an effect on young people today? Will anyone suspect that the store explorer and the merchant are in collusion? After all, in the case of a chain of interests, can we still believe that we can know whether things are good or bad with just one video? Today, I will analyze for you whether it is useful for Douyin masters to explore stores!
In this era of short videos, a lot of information is constantly flooding our minds, and there are endless forms of Douyin delivery, including video delivery, live broadcast delivery, blogger delivery, celebrity delivery and even official delivery.
Tandian is a recently emerging "way of bringing goods", but as soon as this method came out, many netizens questioned, "Isn't the blogger in collusion with the merchant?" The advertisement has already been advertised for the merchant, because it has appeared in the public's field of vision, it has achieved the purpose of publicity, and the only thing left is self-certification, and the way of self-certification is for users to experience it offline. If the above is the goal Achieved, this move is the target exceeding. Do you still doubt the question of whether it is useful for Douyin masters to explore stores?
1. Advantages of Douyin masters exploring stores
- For Douyin masters, this is a requirement for the creative content, and the creative content must be real, intuitive, interesting and other themes in order to have traffic push, which is also in line with the style of some life bloggers, achieving a win-win situation .
- Tandian is actually the creator's "grass planting" and Amway for users. It not only solves the embarrassing situation of merchants who are crowded, but also satisfies the "decision-making" of users who are strategizing and winning thousands of miles away. This is a win-win situation.
- Tandian bloggers can not only provide high-quality creative content for the official, but also participate in some official activities, such as completing relevant national activities to obtain corresponding task rewards; participating in the Tandian group, the platform will display relevant Tandian honors The list, creators can further gain platform influence, thereby increasing the bargaining chip for commercial realization; new bloggers can also participate in the training of creator training camps; and regular traffic support. In the creation of high-quality content, you can also get task rewards, which is the target exceeding.
- The shop-exploring blogger will give a comprehensive evaluation of service, quality, environment, etc. after the merchant consumes, and a highly professional Amway is the best publicity for the merchant. A good publicity can often determine the popularity of a thing. Unwelcome, so shop visits are propaganda for merchants and Amway for users. Do you still think it is useful for Douyin masters to explore stores?
2. Is the "bringing goods" behavior of exploring stores outdated?
In fact, from the point of view of propaganda, it is not outdated, it just happens that we are not interested in this method, but don't forget that "we" does not represent everyone.
In fact, some people have done an analysis of the way of exploring stores, because most of the people who go to offline consumption in the video of exploring stores are professionals and young lovers, and this is only based on the classification of the crowd, and there are also factors such as the age of the crowd, the preferences of the crowd, etc. Therefore, It can be concluded that the behavior of visiting stores is not outdated, but only our solidified thinking. We can only see clearly when we watch events from different angles.
The above is the sharing about "Is it useful for Douyin masters to explore stores?", I hope it will be helpful to everyone!