"What kind of app is a great app for it?" This question troubled industry experts for a long time, we split on their views until now have not yet conclusive.
If you say, "What is the key factor in a successful mobile application development is?" Well, the contribution of big data and data analysis indelible. Will have millions of customers every day bytes of data are mobile application developers use, the user only needs to keep abreast of their mobile experience and real-time scenario, but also to enjoy all its services on multiple devices, and its decision-making provide adequate support.
Use and understand large data
At present, the amount of user-generated data has exceeded PB level, the number of original data or information reached several ZB level, and is still growing, the amount of data expected in the future may reach YB level.
In fact, the amount of unstructured data created before the entire amount of data generated is smaller than now, so with advanced analysis to convert these large amounts of data into relevant information is valuable. In this article, we will focus on how big data and lay a solid foundation for mobile application development, as well as how it affects the company's marketing structure.
Making customer-driven mobile applications
A good application must be easy to use, fast, defect-free, attractive, and most importantly, it must be able to meet the needs of users as possible. Therefore, a careful analysis of customers using big data analysis, you can develop applications more usable and can truly meet customer needs.
Best innovative ideas and excellent application mainly from the user experience. By understanding the customer's specific behavior when using the application and interact with the application, mobile application developers can implement solutions that enhance existing applications and develop user-oriented concept for the new application.
Big data analysis to accelerate the user experience
As mentioned above, the application developer needs a comprehensive analysis of the customer experience. Big Data summarizes the full details of user behavior, user experience can be integrated into the application development in order to point out the vivid point. Then, by analyzing their collective behavior of the application to convey the full needs of the user. Want to learn the system big data, you can poke I joined the large group study exchange technical data, private letters administrator can receive a free development tools and entry-learning materials
Mobile application developers can analyze large data similar applications behind, creating new applications more in line with user ideas.
For example, if a developer wants to create a similar health and fitness applications, you can analyze the person with the highest score applications, such as Argus, Runkeeper, Fitstar Personal Trainer and so on, and understand the real needs of users. Then add pedometer, calorie counter and other innovative features to better serve target customers.
New Age Marketing
Business intelligence and big data to make knowledge-based mobile applications become path to follow, so some people will try to find a product link between email platforms and mobile applications, such as creating a cloud email marketing studio, agile data platform and so on.
The ability to use mobile applications for big data analytics professional level is essential to locate the user's company, from business analysis to operational intelligence and then marketing can provide value.
Apple's use of supply chain management capabilities to drive its marketing advantages, Apple's mobile application developers can take four days to assemble any product in the supply chain. Although not all companies are like apples, but we can also make some efforts based on this:
- By associating a combination of current events, to avoid product was severely affected external conditions.
- Extract as much information and data from a variety of supply chain point.
- By applying the analysis to predict the future
- Map provides a complete user experience in a rich mobile interface.
- Big data is a key element for future applications
Due to a large number of users turn to tablets and smartphones, mobile applications market is expected in 2020 will exceed $ 100 billion. Therefore, the development of mobile applications is clearly a better future digital technology.
Compared with computer applications, mobile applications volatility greater. Easy to operate so widely welcomed by users. Big Data analysis is the most effective way to get the same information, so companies invest a lot in this respect.
As we have just seen, big data is very important for the development of future mobile applications. Analysis found that professionals to analyze a large number of unsorted data through new technology, you will find a lot of interesting new features in this one, to provide users with better and memorable experience.
