Personal blog site is one of the year's hot marketing platform, even today it is still regarded as an effective marketing channel, although its social media platforms have a huge impact, but for now, a reasonable operation, or a certain positive effect.
So, SEO staff, how do individual site operators?
Based on previous experience from the media blog of operations, we will adopt the following, further elaborated:
A. Positioning blog
First, locate your blog should be targeted, broken down into a small industry classification is a personal blog site to promote good choice.
Today, fierce competition on the Internet, personal blog website is no exception, select small classification, the degree of competition is smaller, make a small class of its dominant flow is considerable.
II. To build a blog station
After locating confirm blog, a blog become the primary work station.
Although the site is a personal blog, but the stability and security can not be ignored.
Today there are many blog cms, mainstream following two:
1.WordPress
Most blog cms, create a personal blog using its website as a global user station is a good choice, many of its template, a number of plug-ins, you can achieve the needs of most functions.
2.By way-blog
Domestic popular personal blog website design and cms, its simple and clear background is my most valued places.
III. Formulating strategy
How to blog to promote it?
1. SEO rankings
This article talked about a personal blog site itself is a site to do seo as it should be, get a lot of strange accurate traffic seo blog promotion to get traffic is the main source.
2. blog content distribution
Articles in the blog station is a personal effort, we should fully tap its value for promotion.
After the search engine to be included in the article, we can appropriately targeted its content distribution.
Published in the corresponding industry station, as our outside the chain of content use, pay attention to link the article suffix blog, so that the operation not only get an outside chain, also made a second vote within article blog station, the search engines will think that this is the article outstanding carried out reasonably reproduced.
3. Third-party blog promotion
Mentioned third-party blog, I believe we should be the most contact qq space log, Sina blog and the like. Currently Netease, horizon, Sohu, and so have their own blog system, but most third-party blog is quite deserted, a third party can be easily blog traffic should be higher than many individual personal blog site, so we should be a change in thinking.
Well do several third-party blog, using its high ranking weights good advantage, as we get more traffic, drainage to our personal blog site station.
You can use a personal blog site article after article included, to bring attention to the promotion of links personal blog site.
Summary: Nowadays personal blog site, though not mainstream, but its good flow promotion brought can not be overlooked, so the use of personal blog sites to promote their marketing still has great potential.