Due to technical reasons and update their own site will be revised or reconstruction, working to change the domain name and the like, this time the old site of the original useful information will be transferred to the new site, then transfer it by any way? That is the domain name forwarding (URL forwarding) and 301 redirect both approaches. So Domain Forwarding (URL forwarding) and what are the 301 redirect? Is there any difference between the two? The following new Core cloud to share with you:
First, domain forwarding (URL forwarding)
The so-called domain forwarding, URL forwarding that is, through special technology is server settings, achieved when accessing your domain name, you will automatically jump to another network address specified. Of course, the premise is: First you have successfully registered the domain name, and use the default DNS server; secondly you set it forwarded to the destination address can be normal access to the Internet, so as to ensure the success of your URL forwarding. So by URL forwarding service, you can easily implement multiple domain names point to a website or a subdirectory; In addition, URL forwarding service, you can easily achieve your Chinese domain name, set automatically forwarded to your main site domain names in English.
Domain Forwarding (URL forwarding) is divided into two ways:
Do not hide path domain url forwarding: domain access, automatically jump to a specific network path, the address of the IE browser address bar display automatically changes to show the real destination address.
Hidden Path domain url forwarding: domain access, automatically jump to a specific network path, the address of the address IE browser address bar displayed on the display remains the same, but the actual access to that content after the jump.
Second, the 301 redirect
301 redirect when a user or a search engine web server to browse request a status code in the header information of the HTTP data stream returned by the server (header) in signifying the page permanently transferred to another address. 301 redirects can be said to change the address of the page after the best search engine friendly approach, which represents a permanent shift. In general, as long as the condition is not temporary move, we do recommend using a 301 Redirect.
And from the point of view of search engine optimization, 301 redirect URL is the most viable a way to redirect. When the site's domain name is changed, the search engine to index only the new URL, but also under the original external links to the old address will be transferred to the new address in full, so as not to rank websites because of a change of address and receive the slightest impact. Therefore, when using a 301 permanent redirect command to have multiple domain names point to the main domain site, nor will the site's ranking any negative impact.
Why use a 301 turn?
First of all, is to optimize seo, url URL standardization also mentioned, after setting 301 turn, will return to the original page 301 HTTP status code to the browser or search engine, to inform the search engine page views have been permanently redirected to a new page on , spider will not index the original page, but also the original PR page of our weight transmitted to jump to a new page, such as www.xinruiyun.cn301 jump to https://www.xinruiyun.cn/, which would the weights concentrated on the site https security protocol.
Secondly, due to various reasons to replace the domain name, you can use 301 redirect the old domain to the new domain name turned 301, so that the flow rate of the old domain name will not be lost, PR weights will be transferred. In addition, when there are a number of different domain name registration, point to the same site, you can also set only one main domain name, the domain name is set 301 turn to the other main domain, so that each domain will not disperse weight. Therefore, it is necessary to use the 301 turn.
Third, domain forwarding (URL forwarding) and the difference between 301 redirects
301 redirect is a permanent part of the transfer, and domain forwarding (URL forwarding) is not a permanent transfer for the search engine, its acceptance is not 301 redirect to the good. URL forwarding is not conducive to SEO, the PR is not passed, 301 very friendly SEO, can pass PR.
